Responsibilities

• Own and manage a rolling 6–12 week content calendar spanning social media, blog posts, email campaigns, webinars, and key company milestones.
• Design social media graphics, infographics, slide visuals, quote cards, and digital assets using J2's brand guide, color palette, and slide templates.
• Create original images and composites (e.g., process diagrams, dashboards, and visuals) that communicate our work in Coding, CDI, HIM, and Revenue Integrity.
• Write and edit healthcare-focused content - social posts, short articles, landing pages, email campaigns, and downloadable resources - in a clear, executive-ready voice.
• Publish and schedule content across platforms (primarily LinkedIn, plus website and email), ensuring posts go live on time and remain on brand. May consider other sources in the future.
• Be involved with posting, basic community engagement, and monitoring, while maintaining a professional, compliant brand voice.
• Support recruitment marketing to attract consultants and staff, and awareness campaigns aimed at healthcare executives and revenue cycle leaders.
• Help track performance of digital content (impressions, engagement, click-through, and conversions) and deliver concise monthly dashboards and insights.
• Use data and competitive research to recommend adjustments in topics, formats, posting cadence, and visual styles to improve reach and relevance.
• Partner with leadership team to turn project outcomes into client-safe case studies, visuals, and narratives using de-identified or aggregated data.

Requirements

• Education: Associate's degree in Marketing, Communications, Graphic Design, or a related field, or equivalent experience.
• Experience: 3–5 years in digital marketing, content marketing, or marketing/graphic design, preferably in healthcare or professional services.
• Design Proficiency: Advanced skills in design tools (e.g., Canva, Adobe Creative Cloud, or equivalent) and basic image editing, with a strong portfolio.
• Content & Channels: Proven experience owning a content calendar and publishing across at least one major platform (e.g., LinkedIn) plus a website or blog.
• Skills: Strong writing, analytical, and project management skills, with the ability to translate technical topics into accessible, engaging content.