Marketing Specialist

Houston, TX (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional B2B marketing for Medical Services within NA, coordinating global assets, ABM, and demand gen to back sales.

  • Own regional campaigns and lead-gen initiatives using Eloqua/Salesforce.
  • Must-have: 5+ years B2B marketing with automation and CRM.
  • Standout: Cross-functional collaboration across regional/global teams and MS product focus.

Job Description

Responsibilities
  • Execute tactical client communications using platforms and global assets for MS thought leadership, news, events, and retention messaging.
  • Collaborate with Product Manager/Team to refine marketing collaterals representing MS products and capabilities.
  • Support Sales by generating and nurturing high-quality leads through targeted outreach and retention programs.
  • Create onboarding materials, retention assets, and sales tools aligned with local needs and MS offerings.
  • Manage regional social presence and support client engagement initiatives (LinkedIn 3–4x/month).
Requirements
  • 5+ years hands-on B2B marketing experience (growth/demand gen in services preferred).
  • Practical experience with Eloqua or similar marketing automation and Salesforce CRM.
  • Basic design/creative skills for quick adaptations (Canva, Adobe basics).
  • Data-driven mindset with proven tactical lead gen and ROI optimization.
  • Strong collaboration skills in matrix/global teams and a marketing degree or equivalent.
Nice To Have
  • Agency experience or exposure to both digital and offline tactics.
  • Comfort with paid media basics if strategy evolves.
  • Familiarity with health/security/risk management sectors.
International SOS logo

International SOS

The International SOS Group of Companies has been in the business of saving lives for over 40 years. Protecting global workforces from health and security threats, we deliver customised health, security risk management and wellbeing solutions to fuel our clients’ growth and productivity. In the event of extreme weather, an epidemic or a security incident, we provide an immediate response providing peace of mind. Our innovative technology and medical expertise with a focus on prevention, offers real-time, actionable insights and unparalleled on-the-ground delivery. We help clients meet compliance reporting needs for good governance. By partnering with us organisations can fulfil their Duty of Care responsibilities, while empowering business resilience, continuity and sustainability. Founded in 1985, the International SOS Group, headquartered in London & Singapore, is trusted by 9,000 organisations, including the majority of the Fortune Global 500 as well as mid-size enterprises, governments, educational institutions, and NGOs. 12,000 multi-cultural medical, security and logistics experts stand with you to provide support & assistance from over 1,200 locations in 90 countries, 24/7, 365 days. To protect your workforce, we are at your fingertips: www.internationalsos.com For news and events updates follow us on Twitter - https://twitter.com/IntlSOS

Founded in 1985
Singapore, SGP
12K employees (207 in marketing)