Marketing Specialist II

Waukesha, WI (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 3 months ago

Job Summary

Own content and communications for a manufacturing B2B marketing role: lead copy, PR, internal comms, and SEO/SEM while collaborating across teams.

  • Owns content creation/editing and reviews across ads, website, emails, and PR.
  • Must-have: 5–10 years marketing experience and BA/BS in marketing or related field.
  • Standout: Strong writing, editing, data-informed decisions, and cross-functional collaboration.

Job Description

Responsibilities
  • In collaboration with internal departments, develops/edits/reviews promotional copy for a variety of purposes, including but not limited to ads, website, awards submissions, videos and emails
  • Supports PR program for department, including news releases and article placements in local and industry publications
  • Creates and implements an internal communication plan
  • A passion and strong understanding of the manufacturing industry
  • Experience marketing to industrial B2B audiences a plus
  • Technical skills, fundamental knowledge of database technology
  • Exceptional communicator and creative thinker, with an ability to use data to inform decisions
  • Excellent interpersonal skills, including collaboration, successful partnering and meeting facilitation. You will be working with other business professionals and are expected to convey the value of our product and programs and the culture and beliefs of our company outward to our partners
  • Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business\' various types of content
  • Attention to detail both for line editing copy and consistency in style and tone across our content
Requirements
  • BA/BS or equivalent working experience in Marketing, Business, Communications or related experience and/or education
  • Minimum of 5-10 years of marketing-related experience post-graduation
Preferred
  • A passion and strong understanding of the manufacturing industry
  • Experience marketing to industrial B2B audiences a plus
  • Technical skills, fundamental knowledge of database technology
  • Exceptional communicator and creative thinker, with an ability to use data to inform decisions
  • Excellent interpersonal skills, including collaboration, successful partnering and meeting facilitation. You will be working with other business professionals and are expected to convey the value of our product and programs and the culture and beliefs of our company outward to our partners
  • Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business\' various types of content
  • Attention to detail both for line editing copy and consistency in style and tone across our content
  • Advanced level proficiency in PowerPoint, Excel, Outlook and Word. Proficiency in Adobe Creative Suite preferred.
  • BA/BS or equivalent working experience in Marketing, Business, Communications or related experience and/or education
  • Minimum of 4-6 years of marketing-related experience post-graduation
Hydro-Thermal logo

Hydro-Thermal

Hydro-Thermal helps global manufacturers maintain product quality by heating liquids and process fluids reliably and to precise temperatures for a multitude of direct steam injection applications in numerous industries. Clients in over 85 countries use Hydroheaters to heat all types of process fluids - from water to starch, from tomato paste to abrasives, from high-viscosity to high solid slurry.Industries that use Hydroheater technology include: Pulp & Paper, Food & Beverage, Meat processing, Ethanol, Biofuels, Chemical, Pharmaceutical, Oil Sands, Cellulosic Ethanol, Mining and more.Find out how a direct steam injection heater can improve your company's sustainable efforts by contacting Hydro-Thermal today.ISO, CE, PED, 3A Certifications

Founded in 1934
Waukesha, Wisconsin, USA
102 employees (3 in marketing)

Marketing Team

Marketing Team Size
3 (3% of company)

Traffic Signals

Monthly Visitors
14.9K
Traffic Source Mix
Search
29.4%
Direct
48.2%
Referral
8.2%
Social
12.4%
Paid
1.5%

Headcount Trend

Current headcount: ~102
Hydro-Thermal logo

Marketing Specialist II

Hydro-Thermal · Waukesha, WI · On-site