Marketing Specialist - Full Time

Chattanooga, TN (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 3 months ago

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Job Summary

A Marketing Specialist coordinates multichannel campaigns for Erlanger's clinical service lines, aligning execution with strategy and driving operational execution.

  • Own and coordinate multichannel campaigns and timelines.
  • Must-have: 1–3 years in marketing or healthcare communications.
  • Standout: Exposure to service-line strategy and cross-functional execution.

Job Description

Responsibilities

  • Implements and manages multichannel marketing campaigns consistent with approved service line strategy.
  • Independently manages project timelines, determines task sequencing and ensures alignment across functional teams to meet campaign objectives
  • Develops and maintains campaign documentation, performance tracking tools and reporting used to inform strategist and leadership review.
  • Collaborates with the Creative, Digital/Web, and Communications teams to assist in managing assets, collecting feedback, and coordinating timelines.
  • Serves as a liaison between strategists and functional partners, evaluating project needs and recommending workflow adjustments to support strategic goals established by marketing strategists.
  • Communicates needs clearly and respectfully across departments, with a focus on shared success and transparency.
  • Leads operational components of creative briefs, digital content calendars, and internal presentations.
  • Reviews marketing materials and digital content for brand consistency, accuracy and compliance, escalating strategic considerations to the Marketing Strategist as appropriate.
  • Develops and manages service line marketing webpages, digital listings, and internal communications updates, coordinating closely with resource teams.
  • Builds foundational knowledge of healthcare marketing, service line strategy, digital engagement, and brand stewardship.

Requirements

  • Bachelor's degree in marketing, Communications, Business, or related field
  • 1- 3 years of experience in marketing, project coordination, or healthcare communications preferred (internships considered)
  • Strong organizational skills and attention to detail
  • Ability to manage multiple projects and deadlines in a fast-paced, collaborative environment
  • Excellent interpersonal communication and writing skills
  • Proficiency with Microsoft Office, project management tools, and basic marketing software
  • License/Certification/Registration