Marketing Specialist - Digital

Irving, TX (On-site)

$50K/yr – $60K/yrIntern/New GradFull time

Posted 1 day ago

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Job Summary

Own and optimize local services marketing programs, focusing on LSAs, reporting, and cross-functional collaboration.

  • Own LSA profile development and budgeting
  • Monitor performance and report insights
  • Partner with regional teams and Google support

Job Description

Responsibilities

  • Collaborate with regional marketing teams to understand their marketing and operational goals
  • Develop best-in-class LSA profiles
  • Manage campaign budgets and optimize performance
  • Monitor campaign performance metrics and generate insightful reports
  • Stay up-to-date on the latest Google Local Services Ads features and best practices
  • Provide excellent customer service and build strong relationships with internal and Google support teams

Requirements

  • Bachelor's degree in Marketing, Statistics, Economics, Business Analytics, or a related field (or equivalent experience)
  • Cursory understanding of digital marketing principles
  • Familiarity with Google Ads & Google Business Profiles (a plus)
  • Excellent analytical and problem-solving skills
  • Ability to prioritize tasks and manage multiple projects simultaneously
  • Excellent written and verbal communication skills
  • A passion for helping local businesses succeed

Preferred

  • Experience with Google Local Services Ads
  • Experience in the home services industry
  • Proven track record of success developing and auditing reports in Excel

Benefits

  • Opportunity to be part of a fast-paced and growing team
  • Competitive salary and benefits package
  • Learn from industry experts and develop your digital marketing skills
  • Make a real difference in the success of local home services businesses
Apex Service Partners logo

Apex Service Partners

Apex Service Partners is a HVAC, plumbing and electrical services group whose goal is to partner with world-class service providers to build an industry leading national platform. Apex focuses on leveraging the power of people to build a strong network of industry leaders who can share resources, best practices and expertise in order to deliver unparalleled service to customers and opportunities for employees.

Founded in 2019
Dallas, Texas, USA
551 employees (86 in marketing)

Traffic Signals

Monthly Visitors
5.5K
Traffic Source Mix
Search
36.8%
Direct
46%
Referral
5.4%
Social
10.5%
Paid
1.2%

Headcount Trend

Current headcount: ~551

Marketing Team

Marketing Team Size
72 (13% of company)
Median Career Experience
10 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
7