Responsibilities

• Develop marketing materials for various platforms.
• Leads presentation creation for home centers and other special marketing projects.
• Collaborates with the Marketing Manager to develop and execute project plans based on the defined home centers strategy.
• Participates in the development and communication of product strategy and the introduction of new products with various departments and customers.
• Support customer accounts with product launches and training activities.
• Conduct financial analysis, including product line forecasts, inventory planning, pricing, and gross margin analysis, and manage project budgets to meet company goals.
• Assists with the development and consistent management of the yearly marketing financial forecast.
• Analyze market data and identify KPIs to measure the effectiveness of marketing initiatives.
• Drive projects with Marketing Services to develop boards and ensure on-time in-store execution.
• Assist with marketing campaigns as part of the strategic annual plan to expand market share and pursue growth targets.
• Facilitate day-to-day marketing support for various teams.
• Create and update home centers\' collateral, including merchandising tools (displays, signage, packaging), lifestyle imagery, labels, digital content, and presentations.
• Partners cross-functionally with Sales, Graphics, Photo Studio, and Product teams to ensure marketing materials are accurate.
• Provide proofing, fact-checking, copywriting, editing, and formatting assistance during the creation of marketing materials.
• Assist with new-product photography and video content to align with brand and retailer standards.
• Manage communication and coordination with third-party agencies to support creative concepting and development of marketing deliverables.
• Work closely with the Marketing Manager in recommending and developing content and targeted digital marketing tools in support of assigned projects and customers.
• Assist with on-site and off-site digital campaign strategy and monitor performance throughout the year.
• Help manage and strategize product sales tools and campaigns to support product launches.
• Organize and manage online assets for specific accounts to optimize sales and identify areas of improvement.

Preferred

• a family-friendly work environment, a commitment to promoting from within, unique benefits that go beyond just medical and dental
• Company Match on 401k,Employee Purchase Discount, and Tuition Reimbursement