Responsibilities

• Blog & Educational Content
• Manage blog content from draft through review, formatting, approval, and final delivery
• Format and optimize blog content for digital use, including headings, links, imagery, calls to action, and supporting elements
• Coordinate content development and review with subject-matter experts, writers, Creative, and other contributors
• Maintain the blog content calendar in alignment with campaigns, seasonal priorities, product initiatives, and educational opportunities
• Partner with the Digital Marketing Manager on publication and identify opportunities to extend blog content across other consumer channels
• Consumer Email Content
• Develop and coordinate consumer email content supporting campaigns, promotions, product initiatives, and educational priorities
• Format and prepare email copy, calls to action, links, and supporting content for digital execution
• Coordinate creative needs, content review, and approvals

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or related field
• 2+ years of experience in content marketing, marketing communications, email marketing, or a related role
• Strong writing, editing, proofreading, and content formatting skills
• Experience developing or coordinating blog, email, web, or other consumer-facing content
• Strong organizational and project management skills with the ability to manage multiple deadlines and priorities
• Strong attention to detail and ability to collaborate effectively across internal teams and external partners