Responsibilities

• Develop and implement multi-channel marketing programs and strategies to support a major co-brand partnership, including marketing, advertising, promotions, and front line collateral and training materials
• Deliver measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement—working with and through our partner to set the agenda and drive marketing outcomes in U.S. Bank and partner channels
• Evaluate and measure program results to optimize investment
• Work with agencies and cross-functional teams to produce materials that are branded and compliant
• Collaborate with internal partners to ensure all marketing programs comply with laws, regulations and bank policies
• Coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc., to achieve business line goals
• Provide solutions and problem solve for business line objectives

Requirements

• Bachelor's degree, or equivalent work experience
• Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results

Preferred

• Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
• Proven ability to manage multiple projects and assignments that are completed on time and on budget
• Experience working with external partners to drive growth objectives. Ability to build trusted partnerships and influence without direct authority
• Ability to collaborate with research teams and leaders to adapt strategies based on research findings and campaign results
• Strong organizational, interpersonal and team building skills
• Excellent written and oral communication skills, including presentation skills
• Proficient computer navigation skills using a variety of software packages
• MBA or equivalent markers of high achievement are a plus

Benefits

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law