Responsibilities

• Implement client and agency marketing initiatives and campaigns across a variety of channels including digital, email, print, outdoor, and more
• Collaborate internally with client accounts, social media, web, and creative teams to prioritize and manage client deliverables, relay timely information and drive client objectives with an emphasis on creative and impactful executions that get results; maintain professional interface with clients where appropriate
• Create engaging, targeted content for website pages and blog articles, ensuring brand consistency and best practices to support search optimization
• Implement email programs including both newsletters and promotional campaigns; track performance trends and optimize programs accordingly
• Coordinate with agency creative team to produce print and digital collateral and promotional materials as requested
• Track, analyze, and report on key metrics including website analytics and paid media campaigns, providing insights to drive performance toward established goals and objectives and implement same as approved
• Support organic search engine optimization programs, Google Business Profile management, as well as paid search campaigns as requested
• Coordinate podcast production including guest scheduling, recording, and editing
• Support agency business development efforts by monitoring and routing incoming request inquiries
• Ensure all tasks and projects are accurately and completely entered and tracked in agency project management system to ensure successful and timely completion

Requirements

• 2-3 years of relevant marketing experience
• Bachelor’s Degree in Marketing or related field preferred but not required based on relevant work experience
• Experience in copy or content writing
• Strong organizational skills and ability to balance multiple priorities
• Excellent demonstrated communication skills, both written and verbal, with ability to clearly and effectively communicate creative ideas and concepts
• Ability to self-motivate and self-manage to achieve deadlines and goals
• Demonstrated critical thinking and the ability to balance creative marketing with analytical thinking
• Curious and insightful in evaluating metrics, analytics, and ROI to optimize results
• Working knowledge of Google Docs, Google Sheets, Google Slides, Google Analytics, Microsoft Suite

Preferred

• Experience in web content management systems particularly WordPress
• Experience in email systems particularly MailChimp
• Experience in Google AdWords

Benefits

• Flexible hybrid work schedule (3 days onsite/2 days remote)
• Flexible vacation and time off policy
• Health, dental and vision benefits
• Life insurance
• Retirement plan with company match
• Team events and celebrations
• Community volunteer opportunities
• Collaborative team-oriented work environment