Responsibilities

• Develop and execute email marketing campaigns.
• Manage and maintain marketing databases and CRM lists.
• Assist the Digital Media Director with video-marketing strategies, including podcast planning and promotion.
• Research and implement AI-driven marketing strategies and tools to improve marketing effectiveness.
• Manage social media marketing efforts, with a strong emphasis on LinkedIn content and outreach.
• Collaborate with the sales director to develop campaigns that generate leads and support customer engagement.
• Research and write blog articles focused on industry trends and educational topics.
• Create and distribute the company's monthly newsletter.
• Monitor campaign performance and recommend improvements based on analytics.
• Maintain brand consistency across all marketing channels.

Requirements

• Bachelor's degree in Marketing, Journalism, Communications, or a related field.
• Minimum of 3 years of professional marketing experience.
• Excellent written and verbal communication skills.
• Strong organizational and project management abilities.
• Experience with email marketing platforms and marketing databases.
• Experience managing social media campaigns, particularly LinkedIn.
• Ability to manage multiple projects and meet deadlines with minimal supervision.
• Exceptional attention to detail.

Preferred

• Marketing experience within the building products, construction, architecture, engineering, or design industries. (Highly preferred.)
• Experience with podcast creation and video marketing.
• Ability to use AI marketing tools to increase online visibility among our target audiences.
• Experience writing blogs, newsletters, and educational marketing content.

Benefits

• Annual salary of $60,000
• Two weeks of paid vacation after three months of employment
• 13 paid holidays each year
• P aid time off for the days between Christmas and New Year’s Day
• Opportunity to work remotely with a collaborative and growing team
• Professional growth in a company serving the architecture and building-products industry