Responsibilities

• Manage and grow our social media platforms, including Instagram, TikTok, Facebook, YouTube, and emerging channels.
• Develop and execute monthly content calendars that highlight programs, coaches, events, member success stories, and community engagement.
• Create and publish engaging long-form and short-form content, including posts, reels, stories, videos, and captions that align with our brand voice.
• Capture, edit, and produce high-quality photo and video content both in-gym and at off-site events.
• Produce short-form video content for social media and long-form content such as event recaps, interviews, and promotional videos.
• Assist with podcast production, including episode uploads, show notes, scheduling, and distribution.
• Build, manage, and optimize Meta (Facebook/Instagram) and Google Ads campaigns with a focus on lead generation and return on investment.
• Monitor campaign performance and continuously improve results through testing and optimization.
• Manage and update our Wix website, including adding new pages, updating content, maintaining schedules, and ensuring a polished user experience.
• Oversee our Shopify store by maintaining product listings, promotions, inventory updates, and fulfillment communication.

Requirements

• Experience in content creation, digital marketing, social media management, or a related field.
• Strong photo, video, and editing skills.
• Experience with Meta Ads Manager and Google Ads.
• Familiarity with Wix, Shopify, and content scheduling platforms.
• Knowledge of AI marketing tools and automation workflows.
• Excellent communication, organization, and project management skills.
• Passion for fitness, martial arts, sports, or community-driven brands is a plus.

Preferred

• Bonus points if you are familiar and interested in the martial arts world!
• Train yourself. Being able to understand and capture the energy of classes, sparring sessions and fight nights is a huge plus.

Benefits

• Employee discount
• Flexible schedule
• Paid time off