Marketing and Social Media Manager

Responsibilities

• Social Media Management (Corporate + Property-Level)
• Develop and maintain a social media content calendar at least two weeks in advance, including completed visuals and copy.
• Oversee social media accounts for all hotels, including Facebook, Instagram, LinkedIn, and emerging platforms.
• Respond professionally to comments, questions, and online engagement.
• Provide posting guidelines and brand standards to property-level staff.
• Track engagement metrics and provide weekly reporting to leadership.
• Website & SEO Management
• Oversee corporate and property website content to ensure accuracy and brand alignment.
• Perform SEO optimization including keyword strategy, meta tagging, image optimization, and link strategies.
• Monitor analytics platforms and provide performance reporting.
• Coordinate with web developers and IT to improve user experience and functionality.
• Coordination with Sales Teams
• Work closely with property and regional sales teams to support campaigns, promotions, and events.
• Assist in development of digital marketing materials, landing pages, brochures, signage, and branded collateral.
• Provide monthly marketing performance updates to sales and leadership teams.
• Content Creation & Brand Management
• Coordinate photography and videography assets and maintain organized digital libraries.
• Ensure compliance with Marriott, Hilton, and corporate brand standards.
• Write and edit copy for social media, websites, marketing emails, and internal communications.
• Support online reputation management and review strategy.

Requirements

• High school education required

Preferred

• college degree in Marketing, Communications, Business, or related field preferred
• Prior experience in digital marketing, social media management, or hospitality marketing preferred
• Experience working with multi-property hotel portfolios is a plus
• Experience in marketing is preferred but not required; training and mentorship will be provided

Benefits

• Competitive Salary
• Benefits – Health, Dental, Vision, Life Insurance, and supplemental options
• 401(k) with employer match
• Paid PTO
• Team Member Hotel Discount Program