Marketing and Social Media Director

Melrose, MA (On-site)

$25/hr – $27/hrSenior LevelPart time

Posted 5 weeks ago

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Job Summary

Own the social media channel strategy and content engine for multi-platform presence, with emphasis on scalable visuals and cohesive campaigns that bridge web and e-commerce.

  • Social & Content Ownership: Develop and execute platform-specific strategies for Facebook, Instagram, Twitter, and LinkedIn, plus creative assets using Adobe Creative Suite.
  • RPD & Campaign Craft: Monitor trends, engagement, and feedback; translate insights into timely posts and campaign tweaks that move audience through the funnel.
  • Collaboration & Ops: Partner with marketing and PR to align web/e‑commerce with social programs and maintain brand guidelines and quality standards.

Job Description

Responsibilities

  • Develop, implement, and manage social media strategies that align with our brand goals.
  • Create engaging content tailored for various platforms including Facebook, Instagram, Twitter, and LinkedIn and toast
  • Monitor social media channels for trends, customer feedback, and engagement opportunities.
  • Utilize tools like Hootsuite for scheduling posts and tracking performance metrics.
  • Collaborate with the marketing team to create cohesive campaigns that integrate web and e-commerce efforts.
  • Conduct research to stay updated on industry trends and competitor activities.
  • Produce high-quality graphics and videos using Adobe Creative Suite for promotional content.
  • Proofread all content to ensure accuracy and adherence to brand guidelines.
  • Manage public relations efforts through effective communication on social media platforms.

Marketing Team

Marketing Roles Posted (Last 30 Days)
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