Responsibilities

• Advocate for fresh, relevant and effective marketing for their program/business unit.
• Activate the execution of assigned business unit annual marketing plans including collaboration with the Content Marketing Manager/Project Manager and external resources.
• Gather content and oversee production of tactics (digital and traditional).
• Provide MROI (Marketing Return on Investment) requirements for the data team and recommend plan modifications based on performance.
• Communicate results to business unit leadership and sales teams.

Requirements

• Minimum of three years’ experience in a professional marketing environment or related field.
• Thorough understanding of foundational marketing processes and campaign development.
• Must be able to manage multiple business priorities and take a proactive approach to ensure on time delivery.
• Must be a good listener with excellent written and verbal communication skills.
• Self-motivated, organized and detail-oriented. Must be able to work independently and possess ability to navigate multiple/changing priorities.
• Strong leadership skills and a commitment to teamwork.
• Strong interpersonal skills: ability to instantly connect with a range of subjects and personality types; excellent customer satisfaction skills, with the ability to build strong internal and external relationships.
• Strong PC skills and the ability to self-develop and adapt to changing technology.
• Periodic travel throughout Carter’s service territory, including overnight stays.
• Promote a positive customer and employee experience at all times.

Preferred

• College degree, preferred.

Benefits

• Health, dental and vision insurance.
• Paid time off.
• 401(k), $0.75 to $1.25 match up to 6%.
• Life and disability insurance.
• In-house training instructors/programs.
• Tuition reimbursement.
• Employee referral bonus program.
• Discounts: cellular phone service, computers, tooling, cars and trucks.