Responsibilities

• Content & UX ownership across enrollment and checkout flows.
• Journey analytics to reduce drop-offs and lift conversions.
• Cross-functional program launches with compliance, legal, operations, and sales teams.
• Writing, reviewing, and updating digital marketing content and the online experiences customers use to enroll or purchase
• Analyzing performance of digital journeys (e.g., enrollment and purchase flows) using analytics tools to understand drop-off points and opportunities for improvement
• Supporting client‑facing initiatives by responding to requests and refining materials based on feedback
• Coordinating content updates, and execution across digital channels to support campaigns and program implementation
• Reviewing materials for accuracy, clarity, and compliance in partnership with compliance and legal teams
• Collaborating with legal, compliance, operations, and sales teams to support program development and launches
• Taking on additional responsibilities as priorities change