Marketing Production Manager

Portland, ME (On-site)

$100K/yr – $123K/yrMid Level5+ years expFull time

Posted 2 days ago

Job Summary

Owns resource planning and execution for the production and marketing materials, aligning with product goals and brand standards, while optimizing spend and vendor partnerships.

  • Leads cross-functional collaboration across Product Marketing, procurement, and external partners
  • Drives data-driven decisions using campaign reports to improve ROI and compliance

Job Description

Responsibilities

  • Manages resources for the team developing and producing materials that achieve positive results against the marketing and product goals.
  • Responsible for resource management of the production team production team as well as freelance staff.
  • Collaborates with leadership to ensure consistency in corporate branding and identity across all external and internal outputs.
  • Works with the Product Marketing team to budget effectively for marketing spends, ensuring optimal allocation of resources for maximum ROI.
  • Utilizes campaign reports created by the Product Marketing team to make recommendations for optimizations and/or adjustments to work coming in and out of the department.
  • Develops and maintains positive vendor relationships that benefit Martin’s Point from a cost, quality, and service perspective.
  • Ensures compliance of all marketing communications with governmental regulations (CMS, TRICARE).
  • Stays updated on industry trends, competitor offerings, customer needs, and emerging technologies to ensure our products remain competitive and differentiated.

Requirements

  • BA/BS in related field
  • 5 years of marketing experience, including project management and resource planning
  • Health care and/or not-for-profit experience preferred
  • 3+ of advertising agency production and traffic experience preferred
  • Experience leading projects.
  • Experience with following tactics: collateral/printed materials, direct mail, email, web & digital, social media, print, TV, radio, out-of-home, and multimedia content.
  • Knowledge: Proven history of making data-driven decisions.
  • Skills: Strong project management skills to successfully organize various projects/campaigns.
  • Excellent verbal and written communication skills.
  • Abilities: Ability to obtain results by collaborating with cross-functional teams outside direct authority.

Benefits

  • In addition to base compensation, we offer a comprehensive benefits package including medical, dental, vision, retirement savings with employer contributions, paid time off (including volunteer time off!), pie day, and other employee benefits.
Martin’s Point Health Care logo

Martin’s Point Health Care

2.5 Glassdoor

At Martin's Point, we're on a mission to improve the health and well-being of our community.As a local, not-for-profit organization deeply rooted in Maine, we have proudly provided the highest-quality care and coverage to the people of New England and beyond for over 40 years at our Martin’s Point Health Care Centers.Additionally, Martin's Point offers highly rated Medicare Advantage plans for seniors located in Maine; as well as TRICARE®️ Prime health plans for military families and retirees based across several northeastern states.

Founded in 1981
Portland, Maine, USA
810 employees (20 in marketing)
0% recommend to a friend
0% CEO approval

Salaries

Posted range

$100K/yr – $123K/yr

Taken straight from the job posting.

See all Martin’s Point Health Care salaries

Marketing Team

Marketing Team Size
20 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
46.5K
Monthly Google Ads Budget
$3.4K
Traffic Source Mix
Search
69.3%
Direct
26.1%
Referral
1.9%
Social
1.4%
Paid
1.2%

Headcount Trend

Current headcount: ~810

Recent News

Martin’s Point Health Care logo

Marketing Production Manager

Martin’s Point Health Care · Portland, ME · On-site