Responsibilities

• Build and deploy engagement marketing campaigns end to end across email, in-product banners, push notifications, SMS, landing pages, and forms/surveys
• Partner with stakeholders to understand business requirements, scope work, and propose feasible technical solutions before build begins
• Define and build target audiences using platform filters, custom logic, and lifecycle attributes, then validate them with SQL before deployment
• Write and edit SQL to pull lists, validate data, QA segment counts, and answer ad hoc data questions mid-build
• Develop logic-based, event-triggered customer journeys and multi-step automations in enterprise marketing automation tools
• Manage and maintain campaign-related data sources and integrations so campaigns pull and push the right data
• Develop and troubleshoot forms used for lead capture, sign-ups, and survey routing
• Execute against tight deployment timelines while upholding a rigorous quality assurance process, including self-review and peer review
• Self-manage a diverse production queue, prioritizing across stakeholders, flagging conflicts early, and escalating only when needed
• Support stakeholders with training, documentation, and tool access

Requirements

• 5+ years of hands-on experience in marketing production or digital communications development
• Advanced expertise building campaigns in enterprise marketing automation platforms such as Marketo, Salesforce Marketing Cloud, Braze, or Eloqua
• Working SQL proficiency: able to read, edit, and validate queries, understand joins and query logic, and catch errors in generated queries
• Advanced audience segmentation skills, translating stakeholder intent into precise targeting logic
• Experience building multi-channel campaigns and multi-step, event-triggered journeys, not just single sends
• HTML and CSS proficiency for email and landing page troubleshooting
• Track record of high-attention-to-detail work in a collaborative production process
• Comfort with urgency and ambiguity: able to interpret loosely defined requests, weigh trade-offs, and choose a path forward without a prescribed process
• Working knowledge of email compliance and privacy fundamentals such as opt-in/opt-out preferences, GDPR, and CAN-SPAM

Preferred

• Experience with Iterable
• Background in a regulated industry (financial services, pharma, gaming) or a high-growth tech/SaaS company
• Experience working in high-volume production environments with daily ticket-based workflows
• Experience supporting global campaigns across time zones
• Strong analytical instincts and comfort answering business questions with data

Benefits