Marketing Production Assistant

Responsibilities

• Develop, implement, and manage social media strategies aligned with business goals.
• Create, curate, and schedule engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and emerging channels.
• Monitor social media trends, tools, and applications to identify opportunities for innovation and improvement.
• Analyze social media performance data and generate reports to inform strategy adjustments and demonstrate ROI.
• Engage with online communities by responding to comments, messages, and reviews to maintain a positive brand reputation.
• Collaborate with cross-functional teams including marketing, design, and customer service to ensure cohesive campaigns.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.
• Stay informed about industry best practices and competitor activities to maintain a competitive edge.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience managing social media platforms for a brand or organization.
• Strong understanding of social media metrics, analytics tools, and content management systems.
• Excellent written and verbal communication skills.
• Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.

Preferred

• Experience with social media advertising platforms such as Facebook Ads Manager and LinkedIn Campaign Manager.
• Proficiency in graphic design tools like Adobe Creative Suite or Canva.
• Knowledge of SEO principles and digital marketing strategies.
• Experience with video content creation and editing.
• Familiarity with influencer marketing and partnership development.