Responsibilities

• Lead Regional Marketing Strategy & Client Partnerships
• Serve as a senior marketing leader for the East region, accountable for the overall success, quality, and impact of marketing across all assigned utility programs
• Act as a trusted advisor to utility clients and internal program leaders, guiding strategic direction and shaping long-term marketing approaches
• Lead and elevate strategic conversations, identifying insights and opportunities that drive stronger customer engagement and program performance
• Drive Strategic Thinking & Big Ideas
• Lead teams in developing and delivering strategic recommendations, marketing plans, and integrated campaign approaches
• Author and oversee high-level points of view (POVs) that connect business objectives, customer insights, data, and creative strategy
• Ensure ideas are grounded in program goals and business realities, serving as a constant strategic and executional “reality check”
• Guide teams in shaping, refining, and selling ideas—both internally and externally
• Oversee Account & Portfolio Performance

Requirements

• Bachelor’s degree (BBA, BA, or BS) in Marketing, Business, Communications, Digital Media, Digital Marketing or a related field/equivalent experience required
• 8+ years of experience in marketing, client services, or account leadership
• Agency experience strongly preferred
• Proven ability to lead multiple accounts, complex teams, and client relationships simultaneously
• Strong strategic thinker with the ability to translate insights into actionable, compelling recommendations
• Demonstrated success developing and managing high-performing teams
• Confidence presenting to and influencing clients and internal leadership
• Excellent communication skills, including the ability to author and deliver strategic presentations and POVs
• Strong judgment, emotional intelligence, and ability to navigate complex stakeholder dynamics
• Experience managing planning processes, scopes, budgets, and performance at a portfolio level
• Primarily Remote position with the ability and expectation to travel up to 10% of the time, mainly for in-person events

Nice to Have

• Agency experience strongly preferred

Benefits

• Resource Innovations offers competitive salaries based on a candidate's skills, experience and qualifications for the position.
• The compensation range for the base salary for this position is $109,000- $135,000.
• In addition to base pay, employees may be eligible for a discretionary annual bonus.
• The stated salary represents the expected compensation for this position.
• Final compensation will be determined based on factors such as the candidate's experience, education and location.
• We offer a comprehensive benefits package designed to promote health, financial security, and work-life balance.
• Three weeks of paid vacation annually, paid holidays, a 401(k) retirement plan with employer match, medical, dental and vision coverage, parental leave, an employee assistance program, commuter benefits, and additional supplemental offerings.