Sr. Director, Demand and Digital Marketing
Elastic
USA (Remote)
$200K/yr - $380K/yrIn-houseFull-timeSenior level15+ years exp.
2 hrs ago
Marketing Performance Manager
USA (Remote)
Salary Not AvailableMid Level5+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive Marketing Operations and RevOps for a B2B org, aligning marketing tech, data quality, and performance across campaigns.
- Own end-to-end marketing operations, tech stack integrity, and governance.
- Must-have: Salesforce and HubSpot proficiency with certifications favored.
- Standout: Cross-functional alignment with Sales and Marketing and data-driven optimization.
Job Description
Responsibilities
- Oversee the marketing tech stack integrations (HubSpot, Outreach, Sendoso, Salesforce, ZoomInfo, 6sense, etc.) ensuring it’s connected, clean, and high performing
- Optimize lead flow processes including routing, scoring, attribution, and lifecycle stages
- Create reporting dashboards that track performance, pipeline contribution, funnel conversion metrics and ROI
- Partner with Marketing Leadership to drive performance optimization, uncover data and process gaps, and inform high-impact strategic initiatives
- Prepare executive level updates, CMO briefings, board materials, and reporting to provide clear visibility into marketing performance and impact
- Improve database quality and segmentation to support personalization and targeting
- Work cross-functionally with Sales, Sales Development and Marketing to align on definitions, handoffs, and shared KPIs
- Identify operational bottlenecks and implement solutions to eliminate them
- Build playbooks and process documentation that scale with our growth
- Support campaign execution with tracking, testing, and measurement frameworks
Requirements
- 5+ years of experience in Marketing Operations, RevOps, or Sales Ops in a B2B environment
- Hands-on expertise with Salesforce and HubSpot; certifications preferred
- Familiarity with tools like ZoomInfo, Gong, Outreach, 6sense, PowerBI, Orum & RingLead
- Deep understanding of marketing funnel metrics and performance levers
- Analytical mindset with strong attention to detail
- A bias for action and a builder’s mentality—comfortable operating independently
- Clear communicator and systems thinker who can make complexity simple
Preferred
- certifications preferred
Benefits
- Medical Insurance - Employee + dependents covered
- Life Insurance - Protection for what matters most
- Retirement Match Program - We invest in your future
- Hybrid Work Model - 2–3 days in office
- Maternity & Paternity Leave - Time for the moments that matter
- Paid Time Off - PTO + sick & casual leave
- Bereavement & Volunteer Time - Give back to your community
- Professional Development - Reimbursement program
- LinkedIn L&D Platform - Thousands of courses at your fingertips
- Mobile Phone Reimbursement - Stay connected, on us
Cyderes
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