Responsibilities

• Manage and optimize our marketing automation platforms to fit strategic needs and ensure operational excellence, data integrity, and seamless integration.
• Be part of the team that recommends, implements and integrates new MarTech tools to expand our capabilities and ensure a seamless connection with our existing systems.
• Continuously test and analyze marketing automation processes, lead management workflows, and campaigns to improve conversion rates and overall performance.
• Collaborate with cross-functional stakeholders including Marketing, Sales Operations, and Engineering to understand business requirements and align our technology stack to support their goals.
• Solve key marketing challenges by improving attribution models, lead assignment processes, data accuracy, and funnel analysis.
• Develop and maintain clear documentation for all marketing processes, providing guidance and a reference for the entire team.
• Collaborate on AI-driven Marketing Operations initiatives, shaping how AI-powered tools such as Clay, data enrichment, and automation are used within Marketing to improve scalability, accuracy, and performance.

Requirements

• Extensive experience in a marketing operations role.
• Solid experience with marketing automation platforms like Hubspot or Marketo.
• Good level of CRM (Salesforce) or sales-process understanding (i.e. Lead > Opportunity conversion)
• Experience implementing and managing various MarTech tools, such as intent data platforms, spam prevention, or event management software.
• A results-driven mindset with a strong ability to analyze data to inform marketing decisions and measure ROI.
• Exceptional attention to detail, great time management, and clear communication skills.
• A collaborative team player who can also work independently and thrive in a fast-paced, service-oriented environment.
• A genuine curiosity for AI and a willingness to actively experiment with AI-powered tools as part of daily work — not just as a user, but as someone who identifies where AI can improve marketing operations processes and drives those initiatives forward.

Preferred

• Previous experience working in a high-growth B2B SaaS or technology company.
• Hands-on experience with API-based integrations, connecting MarTech tools and troubleshooting sync behaviour across platforms.
• Project management skills with a proven ability to see projects through to successful completion.
• Experience with content management systems like Storyblok.
• Familiarity with data visualization in BI tools like Looker and advanced analysis in Excel.

Benefits

• Flexible time off: Autonomy to manage your work-life balance.
• 401k matching: Up to 4%.
• Health insurance: Two Blue Cross Blue Shield plans with 99% company contribution to the base plan and 75% for dependents and spouses, plus $25/month to HSA.
• Vision and Dental Insurance: Dental Buy-up plan option, 50% company contributions to premiums for both employees, dependents and spouses for both.
• Employee Assistance Program: 100% confidential and free.
• Employer paid Short Term Disability + $50,000 Life Insurance
• Parental leave: 12 weeks of company paid primary caregiver leave, 3 weeks of company paid secondary caregiver leave, $1,500 new parent bonus, and 4 week flexible return to work plan.
• Wellbeing support: Subsidized ClassPass subscription.
• Referral bonus: Earn rewards for bringing in new talent.
• Additional benefits information may be provided separately.