Responsibilities

• First week: Learn our ICP, target accounts, GTM motions, and marketing stack end-to-end
• First week: Audit existing marketing automation, CRM configuration, and data infrastructure
• First week: Map the current lead lifecycle: routing, scoring, enrichment, and attribution
• First week: Identify gaps in data accuracy, campaign tracking, and funnel reporting
• First week: Align with Sales, RevOps, and Marketing leadership on system priorities
• First Month: Establish clean lead/account mapping and reliable attribution across channels
• First Month: Build or rebuild core dashboards for funnel visibility and campaign performance
• First Month: Ship campaign tracking frameworks that connect marketing activity to pipeline
• First Month: Implement or optimize lead routing, scoring, and enrichment workflows
• First Month: Define baseline metrics across data accuracy, campaign velocity, and SLA adherence

Requirements

• 4–7 years of experience in B2B SaaS marketing operations or growth operations
• Hands-on experience with HubSpot (required) and familiarity with Salesforce or similar
• Strong understanding of funnel metrics, lifecycle stages, and attribution models (first-touch, multi-touch, etc.)
• Experience building dashboards, reporting systems, and campaign tracking frameworks
• Experience with lead routing, scoring, and data enrichment workflows
• Strong analytical skills, can translate data into actionable GTM insights
• Experience building systems end-to-end, not just maintaining them

Preferred

• Experience in fintech, compliance, or complex B2B sales environments
• Experience supporting ABM or outbound-heavy GTM motions
• Familiarity with tools like Clay, Clearbit, ZoomInfo, or similar enrichment platforms
• Experience working closely with RevOps and Sales leadership
• SQL or data modeling experience
• Background at companies with strong ops and data culture

Benefits

• 401k (100% match up to 6%)
• Healthcare, dental, vision