Own and optimize the marketing operations engine, aligning cross-functional teams, governance, and data integrity to drive scalable campaigns and better lead-to-occupancy outcomes.

• Design and optimize marketing workflows, processes, and systems to improve efficiency and scalability across all campaigns.
• Align cross-functional teams (marketing, operations, revenue management, IT) to ensure seamless execution.
• Establish governance, standards, and best practices across the marketing organization.
• Oversee the execution of integrated marketing campaigns across digital, email, SEO, and local marketing channels.
• Define campaign goals, timelines, and success metrics; ensure on-time, on-budget delivery.
• Coordinate internal stakeholders and agency partners to maintain alignment and accountability.
• Own lead management strategy, including lead flow, scoring, segmentation, and routing.
• Optimize lead-to-rental conversion through improved processes, automation, and system integration.
• Partner with operations and sales teams to ensure effective follow-up and customer experience.
• Manage marketing data integrity, tracking, and reporting across platforms (GA4, CRM, marketing automation tools).

Requirements

• Bachelor’s degree in Marketing, Business, Analytics, or related field
• Marketing and revenue growth experience in self storage or national multi-site real estate sector experience required.
• 5–7+ years of experience in marketing operations, digital marketing, or related roles.
• Strong expertise in marketing automation platforms, CRM systems, and analytics tools.
• Deep understanding of lead management, segmentation, and customer lifecycle marketing.
• Strong analytical skills with the ability to translate data into actionable insights.
• Experience managing agency partners and marketing technology vendors.
• Excellent organizational, communication, and project management skills.

Benefits

• Medical/Dental/Vision insurance (PPO)
• Participation in the company 401(k) plan with a company match
• Vacation Time, Nine Paid Holidays, Three floating holidays per year
• Sick time
• Tuition reimbursement opportunity
• Company-paid life insurance equaling your annual base salary
• Company-paid short-term and long-term disability
• Paid Parental Leave