Marketing Operations Manager

New York City, NY (Hybrid)

$95K/yr – $125K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the global marketing ops stack, focusing on scalable Marketo/Salesforce campaigns, email lifecycle performance, and AI-enabled automation that reduces manual work and accelerates action for field programs and events.

  • Campaign Execution: Own cross-channel operations and attribution to keep campaigns fast and measurable
  • Lifecycle & AI: Build AI-enabled workflows that speed up routing, enrichment, and deliverability improvements
  • Tooling & Enablement: Maintain Marketo admin, key integrations, and automation platforms to cut manual steps

Job Description

Own global marketing ops across Marketo and Salesforce with a focus on scalable campaigns, attribution, QA, and automation; lead email operations and lifecycle programs to improve deliverability and personalization; drive field programs and executive events; manage registration, attendee tracking, and post-event pipeline attribution; act as primary Marketo administrator; maintain data health and routing; own marketing tech integrations including PLG tracking; build automation workflows with n8n, Openprise, Clay, and APIs to cut manual work; pilot AI-driven improvements across the org.

  • Operationalize and optimize global campaigns across Marketo and Salesforce
  • Own email operations org-wide including campaigns, nurtures, and lifecycle programs
  • Support field programs, webinars, executive events, and roadshows
  • Manage registration workflows, attendee tracking, and post-event follow-up
  • Primary Marketo administrator; maintain database health, enrichment, deduplication, scoring, and routing
  • Operational health of key marketing tech integrations, including PLG tracking
  • Build automation workflows using n8n, Openprise, Clay, and APIs to reduce manual work
  • Translate emerging AI technologies into practical marketing improvements
Cockroach Labs logo

Cockroach Labs

3.6 Glassdoor

Cockroach Labs is the creator of CockroachDB, the cloud native, distributed SQL database enterprises trust to run mission-critical applications that scale
fast, survive disaster, and thrive everywhere.

Founded in 2015
New York, New York, USA
720 employees (52 in marketing)
57% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
206.1K
Traffic Source Mix
Search
50.3%
Direct
36.6%
Referral
8.8%
Social
3.4%
Paid
0.9%

Headcount Trend

Current headcount: ~721

Marketing Team

Marketing Team Size
36 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$633.1M
Last Raise
$278M
Series F, 4 years ago

Funding History

  • Dec 2021
    Series F • $278M
  • Jan 2021
    Series E • $160M
  • May 2020
    Series D • $86.6M

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