Responsibilities

• Serve as the day-to-day admin and operator of HubSpot across marketing operations workflows, team enablement, standardization, and platform utilization
• Monitor and maintain HubSpot-Salesforce sync health, troubleshoot issues, and partner with Revenue Operations on integration improvements
• Build and maintain the operational infrastructure behind marketing campaigns, including forms, landing pages, lists, segments, routing, and supporting workflows
• Own event operations and list-based lead processing, including imports, enrichment, QA, routing, and handoff to sales
• Enforce campaign operations standards across UTM governance, attribution, QA, and lead handoff
• Support ad hoc testing, routing, and operational requests for the marketing team
• Integrate AI tools into day-to-day work to improve productivity and execution
• Use, build, and evolve AI-enabled workflows and automations that make recurring operational work more scalable, repeatable, and efficient
• Identify opportunities to improve and scale the team’s use of HubSpot through standardization, reusable assets, AI capabilities, and more efficient operational workflows
• Build, maintain, and deliver recurring marketing performance reports and dashboards

Requirements

• 3 to 5 years of experience in marketing operations, marketing systems, revenue operations, or a similar B2B go-to-market operations role.
• Hands-on experience with HubSpot, including workflows, lists, forms, properties, segmentation, and reporting.
• Working knowledge of Salesforce, including campaigns, objects, reporting, and how Salesforce interacts with connected systems.
• Experience supporting or maintaining integrations between systems, ideally HubSpot and Salesforce.
• Comfort working with lead routing, enrichment, imports, QA, data management, and process-driven execution.
• Strong attention to detail and a habit of catching issues before they become larger problems.
• A systems-minded approach: you enjoy making processes more scalable, efficient, and reliable.
• Confidence working independently once ramped, with sound judgment on when to escalate.
• Familiarity with marketing fundamentals and the lead lifecycle
• Comfort learning and using AI tools to improve day-to-day workflows and team efficiency.

Preferred

• Experience in a B2B or startup environment.
• Experience with tools such as ZoomInfo, Clay, Chili Piper, 6sense, or similar go-to-market systems.
• HubSpot certifications.
• Experience documenting workflows, SOPs, or internal knowledge base content.

Benefits

• Competitive compensation package including stock options
• Flexible work schedule
• Comprehensive benefits including retirement plan match
• Opportunity to make a real impact every day
• Work with a dynamic and growing team
• Unlimited PTO