Marketing Mgr Military

Leavenworth, KS (On-site)

$24/hr – $26/hrManager3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the local marketing and resident-relations engine to drive occupancy and retention, with budget ownership, vendor management, event programming, and reputation-based optimization.

  • Responsibilities: Own marketing programs, events, and asset coordination that influence occupancy and resident satisfaction.
  • Budget and vendors: Manage marketing spend and third party partners to hit financial goals.
  • Measurement and optimization: Monitor traffic, sources, and reputation signals to steer tactics and programs.

Job Description

Responsibilities
  • Create and implement marketing programs, initiatives, and strategies that support the ongoing occupancy and resident retention goals of the project.
  • Will be responsible for managing the marketing budget and assisting in the development of the annual budget.
  • Reputation management for the local project. Monitor online reviews, communications and ratings. Collaborate with appropriate staff to craft and post responses as appropriate.
  • Review traffic and sources to determine patterns and trends for all properties. Analyze the quality of marketing tactics and effectiveness, changing strategy and methods as needed.
  • Manage and monitor advertising campaigns, signage and leasing specials. Analyze effectiveness and financial impacts of current and potential marketing programs.
  • Coordinate the appearance of the projects print and electronic materials such as e-marketing, website, social media, advertising collateral, monthly newsletter, resident correspondence, event flyers, etc.
  • Manage and maintain third party relationships with key vendors covering marketing and advertising functions and oversee prospect communications programs.
  • Responsible for the achievement of marketing and resident relations goals and financial objectives
  • Coordinate and plan monthly marketing events for current residents. Evaluate effectiveness of events and development of new plans to meet the desires of the projects resident base.
  • Coordinate with village management staff to plan events and marketing programs. Create a cohesive team atmosphere enlisting the support of site staff to engage in resident relations programs.
Requirements
  • Minimum of three to five years of experience in Marketing, Communications, Real Estate or a related discipline.
  • Bachelor’s degree or equivalent combination of education and experience in Marketing, Communications, Real Estate or a related discipline.
  • • Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
  • • Strong creative, strategic, analytical, organizational and personal sales skills.
  • • Experience developing and managing budgets.
  • • Demonstrated successful experience in communication and writing and editing skills utilized for functions including press releases, making presentations and negotiating with media.
  • • Experience overseeing the design and production of print materials, publications, website etc.
  • • Computer literacy in word processing, data base management and page layout.
  • • Commitment to working with shared diverse teams.
  • • Strong oral and written communications skills.
  • • Ability to manage multiple projects at a time.
Benefits
  • We know Michaels’ promise of lifting lives starts with our teammates, so making sure every single teammate is happy, healthy, and set up for a successful future is important to us.
  • As part of our team, you will enjoy a competitive wage, a comprehensive benefit package which includes Medical, Dental, Vision, prescription, etc., generous paid time off, a 401 (k) plan with a company match, and so much more.
  • we believe in education – and in taking care of our own – so as an added incentive your children will be able to apply for the Michaels Employee Scholarship Program.
The Michaels Organization logo

The Michaels Organization

3.8 Glassdoor

The Michaels Organization is a national leader in residential real estate, with full service capabilities in development, property management, construction, acquisition & investment. We are committed to crafting comprehensive housing solutions and creating communities that Lift Lives.

Founded in 1973
Camden, New Jersey, USA
1.3K employees (202 in marketing)
69% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
33.5K
Traffic Source Mix
Search
43.5%
Direct
44.4%
Referral
7.3%
Social
2.9%
Paid
1.3%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
197 (15% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$4M
Last Raise
$4M
Grant, 3 years ago

Funding History

  • Aug 2023
    Grant • $4M

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