Responsibilities

• Execute the demand gen playbook. Run campaigns, sequences, and lifecycle flows within the systems we've built. Own the day-to-day execution, keep things moving, and surface what the data tells you.
• Keep the brand consistent. Every email, post, and piece of collateral should sound like FasterOutcomes — specific, clear, and written for the reader in front of it. Legal buyers and healthcare buyers are different audiences. The copy should reflect that.
• Manage the website. Own the copy, landing pages, and conversion assets across the site. Coordinate with our design & dev team on updates. When something needs to change, you make it happen.
• Execute campaigns end-to-end. Briefs, one-pagers, sell sheets, event materials — you produce them working closely with the VP of Growth. You take clear direction and deliver clean work.
• Track and report performance. Monitor results across every channel. Know what the numbers are saying and bring that clearly to the team.