Marketing Manager

Montgomery, AL (On-site)

$55K/yr – $65K/yrMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own field and partner marketing for a hotel with a focus on driving visibility and revenue through local partnerships, advertising, and media relations.

  • Field Marketing & Partnerships: plan and oversee campaigns, materials, and local collaborations to boost occupancy and exposure.
  • Stakeholder & Channel Management: align with CVB, media, and internal teams to optimize dates, rates, and communications.
  • Measurement & Planning: track market share, productivity, and forecasts to steer budget and strategy.

Job Description

Responsibilities
  • Provide professional and courteous service at all times .
  • Create and oversee field marketing initiatives to promote the hotel’s services and facilities.
  • Buy and place all hotel advertising within the guidelines and budget outlined in the annual marketing plan.
  • Attend civic meetings and maintain relationships with area business leaders, local chambers, and other organizations.
  • Organize marketing materials, including photos and collateral, to support marketing campaigns.
  • Maintain liaison with other departments to facilitate services agreed upon by the Director of Sales & Marketing.
  • Assist the General Manager with creating and revising the hotel’s marketing plan and budget.
  • Develop and implement marketing strategies to increase hotel visibility and revenue.
  • Work with the Convention and Visitors Bureau to control dates, availability, and rates.
  • Maintain relationships with media contacts to support public relations efforts.
Requirements
  • Four-year degree from an accredited institution or equivalent industry experience.
  • Strong knowledge of marketing principles, including field marketing, advertising, and digital marketing strategies.
  • Proven experience in creating and executing marketing campaigns to drive revenue.
  • Excellent communication and negotiation skills for working with clients, media contacts, and internal teams.
  • Proficiency in Microsoft Office and marketing software for managing campaigns and generating reports.
  • Ability to analyze sales data and market trends to inform marketing strategies.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Ability to work independently and collaborate with other departments to achieve marketing goals.
Benefits
  • Stonebridge offers comprehensive benefits including medical, dental, vision, PTO, 401(k) matching, wellness support, life and disability coverage, savings accounts, tuition aid, and travel and lodging perks.