Marketing Manager at Qwoted | New York City, NY | $75K/yr – $85K/yr

Qwoted

Marketing Manager

New York City, NY (On-site)

$75K/yr – $85K/yrMid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own multi-channel engagement for a fast growing marketplace and SaaS network, driving non-user conversion through outbound emails, 1:1 outreach, and social activity while coordinating with leadership and sales to keep MQLs moving in HubSpot.

Growth & Lifecycle Ownership: design and run lifecycle programs and CRM flows that accelerate free to paid conversion.
Channel & Content Ops: own email and social channel performance, content updates on WordPress, and contractor management.
Measurement & Iteration: track performance, report results, and adjust tactics based on data.

Job Description

Responsibilities

Run daily, small-batch newsjacking email campaigns to non-users tied to current events and trending topics.
Send personalized 1:1 outreach to high-value prospects on the expert and PR side.
Make targeted cold calls to convert warm leads and re-engage cooled prospects.
Engage with non-users on social (reposting, liking, commenting) to build presence and pull them into the funnel.
Hand off Marketing Qualified Leads into HubSpot for sales and account follow-up.
Build and manage lifecycle and CRM programs that accelerate free to paid conversion.
Own and optimize email and social channels, including managing contractors and specialists where needed.
Take campaigns and projects from strategy through execution, owning the result end to end.
Track, measure, and report on campaign performance, and adjust based on what the data shows.
Manage content on our WordPress marketing site, keeping it current, cohesive, and on-brand.
Partner with leadership to assess, approve, and prioritize marketing initiatives.

Requirements

1-2 years of experience
Comfortable with daily outbound work, including cold calls and 1:1 personalized email
Experience in lifecycle and email marketing, SEO, CRO, and social channels
Experience driving growth for a marketplace, network, or SaaS platform
Strong individual contributor who can execute independently
Fluent across CRM systems, marketing automation platforms, and analytics tools
Resilient and persistent on outreach
Adaptable and collaborative

Qwoted

3.2 Glassdoor

Qwoted is the network where experts, small businesses, and PR pros connect with journalists to get featured in tomorrow’s news. If you have a story to tell, we’ll connect you with media pros ready to help you share it.

Founded in 2018

New York, New York, USA

57 employees (21 in marketing)

qwoted.com

100% recommend to a friend