Marketing Manager

Rye Brook, NY (Hybrid)

$85K/yrMid Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own cross-channel brand and demand development with a data-driven edge, turning campaigns into awareness, pipeline, and competitive advantage.

  • Growth and cross-channel ownership: develop strategies and manage campaigns across digital, print, social, and events to build awareness and customer acquisition.
  • Data-driven optimization: analyze KPIs, optimize ROI, and align with product, sales, and other teams while tracking industry trends.

Job Description

Responsibilities

  • Develop and execute marketing strategies to drive brand awareness and customer acquisition
  • Manage marketing campaigns across multiple channels, including digital, print, social media, and events
  • Analyze marketing data and KPIs to optimize campaign performance and ROI
  • Collaborate with cross-functional teams to ensure alignment on marketing goals and initiatives
  • Stay up-to-date on industry trends and best practices to drive innovation and competitiveness
  • Manage marketing budget and allocate resources effectively to maximize impact
  • Produce high-quality content for internal and external communications and work with designer to ensure designs are in alignment with Company’s brand

Requirements

  • Bachelor's degree in Marketing, Business, or a related field
  • 5+ years of experience in marketing, with a focus on strategic planning and campaign execution
  • Proven track record of driving brand awareness and customer acquisition through innovative marketing initiatives
  • Strong analytical skills and ability to interpret marketing data to make data-driven decisions
  • Excellent communication and collaboration skills to work effectively with cross-functional teams

Preferred

  • Experience in the energy or utilities industry is a plus

Benefits

  • Opportunity for professional growth and development
  • Collaborative and inclusive work environment