Marketing Manager

Florida, NY (Remote)

$80K/yr – $110K/yrMid Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own North America regional marketing driving market intelligence and ICP aligned campaigns across the US and Canada.

Market analysis to uncover opportunities, competitor moves, and audience insights.
Campaign ownership with ICP resonance and cross-team alignment for US and Canada.
Lead earned media and partnerships to boost visibility and pipeline across North America.

Job Description

Responsibilities

Conduct deep market analysis to identify opportunities, competitor moves, and audience insights across the US and Canada.
Ensure campaigns are designed to directly resonate with our ICPs, reflecting the distinct business cultures and dynamics of North American markets.
Develop integrated marketing campaigns tailored for the US, with expansion into the Canadian market.
Drive earned media efforts, partnerships, and collaborations to boost visibility and credibility across North America.
Collaborate with PPC, Brand Marketing, and Automation teams to align strategies and secure stakeholder buy-in.
Ensure seamless execution of campaigns from planning to delivery.
Build and nurture relationships with media, industry influencers, and tech partners across the US and Canada.
Leverage personal and company networks to create co-marketing opportunities, event presence, and thought leadership initiatives.
Define clear KPIs for brand visibility, lead generation, and pipeline contribution.
Track, analyze, and report on campaign effectiveness, continuously optimizing for better ROI.
Share insights with leadership and cross-functional teams to guide future strategy

Native Teams

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Founded in 2020

Skopje, Skopje Statistical Region, MKD

344 employees (41 in marketing)

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