Responsibilities

• Marketing Operations & Workflow Manage all inbound marketing requests across hotel departments Maintain and enforce the master marketing calendar Coordinate deadlines, approvals, and asset delivery Track initiative timelines and escalate risks early Ensure marketing launches occur on schedule
• Social Media & Community Management Schedule and publish approved organic social content Capture on-property content (photo and video) to support social and programming Manage daily community engagement across platforms (comments, DMs, tags) Escalate sensitive or brand-impacting inquiries appropriately Maintain platform hygiene (links, bios, highlights, tagging, etc.)
• On-Property Marketing & Activation Support Serve as the primary marketing point of contact for hotel teams regarding signage, daily marketing needs, and on-property support requests Coordinate marketing support for programming, partnerships, and ambassador activations Lead execution of select on-property events and marketing-led activations Support influencer visits and on-site content logistics Capture content during programming and activations to support social and promotional efforts Maintain organized asset libraries and content archives Ensure key brand moments are documented and available for future use
• Website & Digital Execution Implement approved website updates Maintain booking links, tracking URLs, and campaign alignment Execute CRM and email campaigns as directed Ensure digital touchpoints reflect current programming and property priorities
• Programming & Partnership Promotion Support Integrate programming and partnership initiatives into the marketing calendar Coordinate promotional timelines with Director of Marketing Deploy recap content following activations Maintain visibility into quarterly rollout plans
• Reporting & Execution Health Compile monthly reporting dashboards across social, website, and campaign activity Track content cadence and engagement trends Report workflow constraints affecting delivery