Marketing Manager

Tacoma, WA (Hybrid)

$60K/yr – $75K/yrManagerFull time

Posted 6 days ago

Job Summary

Own the end-to-end digital campaigns, content planning, partner coordination, and program administration while tracking performance.

  • Lead and optimize campaigns across Meta and Google Ads
  • Plan and align social content with multiple teams
  • Manage memberships and external vendors while supporting events

Job Description

Responsibilities

  • Build, launch, monitor, and adjust digital ad campaigns - mostly Meta, plus coordinating with our Google Ads vendor
  • Plan and publish social content, working across the news, music and development teams so our messages line up
  • Support fund drives, new show launches and station events with campaign plans, creative and copy
  • Brief and manage outside designers, illustrators and videographers to produce work within our brand, and create simple graphics and video yourself in Canva
  • Run the day-to-day of our Business Community membership program - renewals, member benefits like website listings and newsletter acknowledgments, and relationships with local businesses. This is about a quarter of the job, and it is not a commissioned sales role
  • Track how campaigns performed, report on it, order station collateral, and keep our templates and documentation in good shape

Requirements

  • You have personally set up and run digital ad campaigns - Meta, Google, Reddit, Amazon, any of the self-serve platforms. We care that you built the audience, wrote the copy, set the budget and watched the results, not that you boosted a post for $5
  • Strong writing. You can take a program idea and come up with ten headlines, then tell us which one is best and why
  • Real organization and attention to detail. Several campaigns, several departments, actual deadlines
  • A good eye. You do not have to be a designer, but you should know when something looks right and be able to tell a designer what you need
  • Comfort picking up the phone or walking into a local business to talk about business membership, and keeping those relationships warm
  • Able to work a hybrid schedule from our Tacoma or Seattle studio, get between the two now and then, and cover the occasional evening or weekend event (less than once a month)
  • Something to say about why public media matters to you. We ask for a cover letter, and we read them
  • Pluses, not requirements: graphic design or video editing, Canva, email marketing platforms, CRM or database experience, market research, or a background in nonprofit or small-budget marketing where creativity mattered more than spend
  • A degree is a plus, not a requirement. If you learned this by running ads for your own band, shop, or side project, we want to hear from you

Preferred

  • graphic design or video editing
  • Canva
  • email marketing platforms
  • CRM or database experience
  • market research
  • a background in nonprofit or small-budget marketing where creativity mattered more than spend

Benefits

  • Medical, Dental, and Vision with FSA option
  • PTO and Holidays- including the entire week between Christmas and New Year's!
  • 401K with generous company match
  • Disability, life, and AD&D insurance options
  • Employee Assistance Program (EAP)
  • Room to grow as the organization grows
  • Work that is connected to something worth doing
KNKX Public Radio logo

KNKX Public Radio

KNKX delivers jazz, blues and news that inspire, enlighten and connect our community.KNKX is an independent NPR Network member station that serves western Washington and operates a network of 12 radio signals spanning from the coast to the Cascades. KNKX has been bringing award-winning local and national news, jazz, and blues to the Puget Sound since 1966. The station has a diverse audience and broadcasts from its studios in Seattle and Tacoma, Washington.

Founded in 1966
Seattle, Washington, USA
67 employees (32 in marketing)

Salaries

Posted range

$60K/yr – $75K/yr

Taken straight from the job posting.

See all KNKX Public Radio salaries
KNKX Public Radio logo

Marketing Manager

KNKX Public Radio · Tacoma, WA · Hybrid