Responsibilities

• Spearheading the dissemination of marketing content across various channels, including print ads, advertorials, and digital content
• Implementing strategic marketing plans for dealer partners, ensuring alignment with regional and national marketing objectives
• Enhance the visibility and generate leads for the special markets segment by executing targeted marketing initiatives
• Providing robust support to the sales team through weekly marketing updates, maintaining an up-to-date inventory of sales materials and ensuring all resources are current and effectively distributed
• Playing a key role in the execution of marketing events, including tradeshows, sales meetings, and educational events, managing logistics as needed
• Ensure the global digital asset management and sales enablement platforms are accurate, updated, and operational
• Manage approval processes for customer-facing materials, support webinar execution, and oversee third-party contracts
• Direct people leadership responsibilities, overseeing a team of approximately four marketing professionals. Responsible for coaching, prioritization, performance management, and fostering a collaborative, high-performing team environment while ensuring alignment with downstream marketing objectives

Requirements

• Bachelor’s degree in marketing, communications, or business is preferred
• at least 5 years of relevant experience
• Familiarity with the dental industry, marketing and events, and B2B sales is advantageous
• Proficiency in Microsoft Office Suite
• understanding of Microsoft Dynamics, HubSpot, and Showpad are desirable
• Exceptional verbal and written communication skills
• Previous leadership or people-management experience
• Travel up to 20% may be required

Preferred

• experience with dental industry marketing
• experience with events and tradeshow marketing
• Showpad, HubSpot, and Microsoft Dynamics experience

Benefits

• medical/dental/vision benefits
• 401K match
• annual performance bonus
• and/or other applicable compensation plans