Responsibilities

• Develop and manage the annual marketing plan and budget aligned with the center's strategic goals; monitor spending, reforecast monthly, and adjust tactics to meet year-end projections
• Design and execute sales promotions, special events, and integrated communication campaigns that drive foot traffic and increase tenant sales performance
• Manage the center's digital presence including social media, mobile marketing, and web content; leverage market research and consumer insights to optimize campaigns
• Build and maintain strong partnerships with tenants to support individual store sales through targeted communications, visual merchandising guidance, and collaborative promotions
• Analyze monthly sales reports and market trends to identify growth opportunities; prepare financial reports and document program results for stakeholders
• Cultivate community relationships and manage public relations activities; represent the property and JLL at local events and through strategic media engagement
• Collaborate with Regional Marketing Manager and Specialty Leasing to implement corporate programs and generate ancillary revenue opportunities

Requirements

• Bachelor's degree in Marketing or related field
• 3-5 years of experience in retail, marketing, advertising, or comparable business environment

Preferred

• Proficiency with graphic design and video editing tools such as Canva, CapCut, or similar applications
• In-depth knowledge of social media platforms, digital marketing tactics, and content creation strategies
• Experience analyzing sales data and tracking retail category trends
• Familiarity with specialty leasing and ancillary revenue generation programs
• Complete proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and ability to learn web-based software systems
• Strong knowledge of marketing fundamentals, market research methodologies, and budget management
• Special event coordination and management experience with demonstrated ability to multi-task in fast-paced environments
• Flexibility to work varied schedules including weekends and evenings; ability to walk the property multiple times daily and perform physical tasks such as event setup, sign installation, and light lifting

Benefits

• 401(k) plan with matching company contributions
• Comprehensive Medical, Dental & Vision Care
• Paid parental leave at 100% of salary
• Paid Time Off and Company Holidays
• Early access to earned wages through Daily Pay