Company Description

Horseshoe Bay Resort is a premier, full-service, AAA four-diamond, and Conde Nast Readers' Choice award-winning golf resort located on the picturesque shores of Lake LBJ, just 45 minutes northwest of Austin, Texas. Situated in the heart of the Texas Hill Country Wine Region, the resort offers access to over 30 wineries within a 90-minute radius. Known for its more than 30,000 square feet of indoor meeting space, scenic waterfront venues, and exceptional service, the resort is a sought-after destination for memorable meetings, weddings, and events. Horseshoe Bay Resort hosts several renowned annual events, including the Hot Air Balloon Festival, Beer by the Bay Music Festival, and Wine Dine and Jazz Festival, making it a vibrant and iconic destination.

Role Description

The Marketing Manager is a full-time, on-site role based in Horseshoe Bay, TX. The individual in this role will lead and execute marketing initiatives to promote the resort’s offerings, including events, accommodations, and activities. Key responsibilities include developing strategic marketing plans, coordinating campaigns across multiple channels, managing social media platforms, overseeing promotional materials, and collaborating across teams to ensure a consistent brand message. Additionally, the Marketing Manager will measure the effectiveness of campaigns, manage digital and traditional advertising efforts, and build partnerships to enhance the resort's visibility.

Qualifications

• Marketing strategy, campaign development, and project management skills
• Digital marketing, social media management, and content creation expertise
• Experience in branding, public relations, and promotional material development
• Strong data analysis and reporting skills, with the ability to measure marketing effectiveness
• Proficiency in marketing tools and platforms, including CRM and email marketing systems
• Excellent written and verbal communication skills
• Strong organizational and time management abilities
• Hospitality or event marketing experience is a plus
• Bachelor’s degree in Marketing, Communications, Business, or a related field