Vice President of Marketing
Summit K12
USA (Remote)
$175K/yr - $250K/yrIn-houseFull-timeSenior level12+ years exp.
6 hrs ago
Marketing Manager - HALL Arts Hotel
Dallas, TX
Salary Not AvailableMid Level4+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the on-site brand and digital presence, coordinating brand-aligned guest experiences, social channels, and local partnerships to drive awareness, engagement, and hospitality-accurate brand representation.
- Brand & on-site activation: translate brand guidelines into guest experiences, asset management, photo shoots, and ambassador activities.
- Social media & content: shape the channel strategy, calendars, follower engagement, and influencer connections to grow brand presence.
- Partnerships & local marketing: build partnerships, manage PR coordination, and expand influencer outreach with local partners.
Job Description
Responsibilities
- Serve on property leadership team.
- Develop, manage, and execute marketing plan with S.M.A.R.T. goals for brand(s).
- Manage property marketing budget.
- Report on overall marketing efforts routinely.
- Manage digital asset database through upkeep of releases, images, videos, brand assets, etc.
- Serve as point of contact for photo shoots.
- Serve as on-property brand ambassador ensuring all brand items are accurate and representable of brand guidelines.
- Ideate guest experiences alongside operations team.
- Attend local educational and networking events to increase knowledge, skills, and brand awareness.
- Build and implement social media game plan for brand(s) using industry research, digital benchmarking, target audience identification, and setting clear goals.
Requirements
- Essential:
- 2-4 years in Communications, Marketing, Public Relations, or other field related experience.
- Computer literate, comfortable with applications such as Outlook, Microsoft software, and design tools (such as Canva and Adobe applications).
- 1-2 years in paid advertising experience.
- 1-2 years in working with external partners.
- Understands social media KPIs and application to overall strategy.
- Displays knowledge and understanding of social media platforms relevant for industry, such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, etc.
- Has creative eye for capturing quality photography/videos and ability to make minor edits.
- Performs job functions with attention to detail, speed, and accuracy, and can pick up new tools quickly.
- Maintains exceptional communications skills that effectively communicates information and ideas through verbal, written, and visual format.
- Takes ideas and sees them through. Follows directions thoroughly, multitasks well and practices superior time management.
Preferred
- Desirable:
- Previous experience of managing business social media profiles.
- Previous experience in the hospitality industry.
- Previous experience in public relations.
- Knowledge of online marketing and good understanding of major marketing channels.
- Previous experience with social media software such as Facebook Business Manager other social media dashboards.
Benefits
Coury Hospitality
At Coury Hospitality, we specialize in curating Unmatched Moments in distinctive hotels, restaurants, and bars that truly stand out. Our commitment to intuitive service and exceptional attention to detail ensures that your vision comes to life in a way only we can achieve. Let's create unforgettable moments and bring people together in unique, memorable settings. As experts in the design, development, and operation of boutique hotels, restaurants, and event spaces, we offer comprehensive solutions and expert advice to elevate your guest experience. When it comes to creating the best possible ambiance for your guests, you've come to the right place.
