Marketing Manager

Responsibilities

• Strategic Market and Brand Management
• Serve as the marketing leader for a collection of brands within Flint Group, acting as the liaison for internal and external stakeholders.
• Develop a comprehensive marketing strategy in collaboration with the GM, culminating in the creation of an annual budget.
• Execute brand plans in accordance with the marketing calendar, ensuring alignment with overarching objectives.
• Identify gaps and key areas of opportunity for improvement within brand strategies.
• Improve the brand value through a variety of initiatives and support from the local teams.
• Work closely with marketing coordinators and senior leadership at the brands and manage close relationships with strategic third parties.
• Performance Analysis and Optimization
• Maintain brand profiles, ensuring that key performance indicators (KPIs) are tracked and monitored routinely.
• Collect and analyze marketing performance results to measure effectiveness and ROI.

Requirements

• 3-5 years of experience in marketing, with a strong emphasis on digital marketing strategies and execution.
• Experience in project management, with the ability to manage multiple projects simultaneously and prioritize tasks effectively.
• Proficiency in collecting, analyzing, and interpreting marketing data to drive actionable insights and recommendations.
• Strong communication skills, with the ability to effectively communicate progress, results, and recommendations to stakeholders at all levels.
• Familiarity with marketing tools and platforms, including analytics tools, project management software, and content management systems.
• Experience in the home service space is valuable but not necessary.

Preferred

• Analytical Skills: Proficiency in analyzing data and metrics to drive informed decision-making.
• Collaboration: Strong interpersonal skills with the ability to collaborate effectively with cross-functional teams and external partners.
• Adaptability: Ability to thrive in a fast-paced environment and adapt to changing priorities and circumstances.
• Attention to Detail: Strong attention to detail, ensuring accuracy and quality in all marketing materials and initiatives.
• Results-Driven: Commitment to driving results and achieving measurable outcomes.
• Continuous Learning: Eagerness to stay updated on industry trends, best practices, and emerging technologies in marketing.