Ferrari spa

Marketing Manager

Englewood Cliffs, NJ (Unknown)

Salary Not AvailableSenior Level3+ years exp

Posted 3 weeks ago

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Job Summary

Own the regional dealer marketing spine for a luxury brand across the Western Region, driving KPI led initiatives, dealer alignment, and national partner integration.

  • Lead regional dealer marketing initiatives with KPIs and provide consultative support to dealerships.
  • Align dealer plans with Ferrari North America sales objectives and coordinate with FNA marketing and partner events.
  • Represent the brand as the primary marketing liaison to dealers and manage the Event Management Platform and sponsor coordination.

Job Description

Responsibilities
  • Oversee Ferrari regional marketing activities at an assigned group of Ferrari dealers in the Western Region. Ensure that the dealer marketing strategy and tactics are in line with the Ferrari corporate vision and Ferrari North America’s (FNA) sales objectives.
  • Marketing Manager is responsible for preparing for and attending quarterly dealer visits with the Regional Manager and Aftersales Business Manager to ensure proper alignment on overall Ferrari North America message and vision.
  • Serve as the manufacturer’s lead marketing representative with the assigned dealers.
  • Develop regional dealer marketing initiatives with corresponding KPIs and consult, advise, and support dealers as needed.
  • Work with the FNA sales and marketing teams to ensure that dealer marketing plans are aligned with sales objectives.
  • Distribute major FNA marketing communications to dealers and act as interface for corresponding questions, requests, etc.
  • Oversee coordination of Ferrari North America sponsor partners with FNA dealer and national events
  • Manage the Ferrari Contact Plan/Concierge/Ferrari Support process and dealer responsibilities.
  • Maintain the Ferrari Event Management Platform
  • Ensure that targeted marketing investment and marketing staffing levels are achieved.

Marketing Team

Marketing Roles Posted (Last 30 Days)
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