Responsibilities

• Own a portfolio of various trade shows, from 10×10 booths to 150+ sq ft exhibits
• Develop and execute plans to achieve event objectives, ensuring milestones are met and outcomes are delivered
• Lead end-to-end event planning and execution, including pre/post-event campaigns, staffing, booth management, and internal enablement for demos and presentations
• Collaborate with the design and marketing teams to ensure event presence effectively represents the brand and showcases our growing product portfolio
• Manage budgets, contracts, vendors, and logistics, optimizing spend and operational efficiency across multiple event formats
• Serve as a visible brand ambassador, building relationships with customers, partners, and prospects onsite
• Gather and analyze event performance insights, using learnings to continuously improve formats, messaging, and attendee experience
• Collaborate across Sales, Product, Design, and Marketing teams, providing recommendations and influencing decisions to maximize event impact
• Responsible for ordering and tracking event inventory including collateral, giveaways, etc.
• Travel as needed (~25% of the time) to attend events, oversee execution, and support onsite teams

Requirements

• Bachelor’s degree in Marketing, Communications, or a related discipline
• 8+ years of experience in event marketing, including owning and executing complex B2B trade show and event programs
• Proven experience managing multi-event portfolios with booths ranging from small (10×10) to large-format (150+ sq ft), including planning, execution, and reporting
• Experience supporting product launches and evolving product portfolios through events, ensuring effective market positioning
• Strong project management skills, highly organized, and able to manage multiple projects, resources, budgets, and onsite personnel under tight deadlines
• Excellent communication skills — written, oral, and cross-functional collaboration, including partnering effectively with Sales, Product, and Marketing teams
• Data and metric-driven, with the ability to draw insights from event and marketing data to optimize outcomes
• Creative, innovative, and proactive — able to identify new opportunities and think outside the box to improve event experiences
• Confident, friendly, and dynamic personality, able to serve as a brand ambassador at events
• Comfortable traveling ~25% of the time to attend events and oversee onsite execution

Benefits

• Robust equity program to build future wealth through RSUs
• Comprehensive healthcare coverage (Medical, Dental, Vision)
• 401K matching and access to financial advisors
• Generous paid Parental Leave (up to 16 weeks)
• Tenure-based paid Sabbatical Leave (up to 6 weeks)
• Flexible Out of Office Plan – Take time when you need it
• Ample on-site parking & pre-tax commuter benefits
• Healthy on-site lunches, snacks, beverages, & treats
• Regular sponsored professional development opportunities
• Many opt-in culture events across our diverse community