Responsibilities

• Develop, coordinate, and execute the overall marketing and communication strategy and each individual performance event marketing campaign for the Center.
• Align Center's marketing and communication with the Gonzaga University Marketing & Communications branding and style standards.
• Oversee all Center marketing and communication platforms and mediums including web, social, digital, email, direct-mail, print media (including newspaper, magazine, programs, and brochures), radio, and television.
• Manage the Center's social media accounts including Facebook and Instagram.
• Write and manage Press Releases working collaboratively with University MarCom group.
• Serve as creative director for all print, digital, and visual marketing.
• Manage all advertising purchases for Center with traditional media outlets and digital media vendors.
• Contract with vendors and independent contractors to support content creation and delivery.
• Work collaboratively with university communicators and partners in key areas including website content management, social media development and strategy, and content development.
• Responsible for hiring, training and supervision of contractors, students, volunteers and part-time and full-time employees involved in marketing and communication operations of the Center.