Marketing Manager

New York City, NY (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

Job Summary

Own marketing operations for a B2B SaaS/FinTech audience with heavy Open Banking exposure, blending demand gen, content, and events while owning budgets and measurement.

  • Campaign and analytics ownership: end to end campaigns (email, social, SEM) with HubSpot and Salesforce, plus KPI tracking (ROI, CPC, CPL) to optimize performance.
  • Content and enablement: create case studies, blogs, white papers, and sales collateral to fuel buyer conversations in Open Banking ecosystems.
  • Event and communications leadership: plan trade shows, custom events, and corporate comms with budget stewardship and vendor coordination.

Job Description

Responsibilities

  • Develop and execute digital marketing campaigns, including email, organic/paid social, and search engine marketing (SEO/SEM). Manage these campaigns through HubSpot.
  • Optimize SEO/SEM performance to increase website visitors and leads..
  • Create compelling content such as case studies, blogs, white papers, and industry reports to engage our B2B audience.
  • Develop sales enablement materials, including collateral, presentations, playbooks, and training guides.
  • Lead event marketingplan, manage, and execute trade shows and custom events, including booth logistics and vendor coordination.
  • Manage corporate communications, including website updates, media outreach, and PR initiatives.
  • Analyze performance metrics (e.g., ROI, CPC, CPL, SEO) through SalesForce and HubSpot and use insights to continuously optimize campaigns.
  • Manage the marketing budget, ensuring alignment with strategic goals and efficiency in spending.

Requirements

  • 5+ years of B2B marketing experience in Saas, fintech or enterprise software
  • Prior experience marketing SaaS products within the Open Banking/Open Finance Ecosystem is required.
  • Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API-driven platforms.
  • Proven track record developing content across formats and channels (web, email, social, print, etc.).
  • Hands-on experience with marketing automation tools (e.g., HubSpot, Salesforce).
  • Proficient with platforms like Google Analytics (GA4), Semrush, and SEO/SEM tools, AI marketing tools.
  • Experience managing integrated lead generation campaigns and reporting on KPIs such as ROI, CPL, and CPC.
  • Strong event management skillsplanning, logistics, vendor coordination, and onsite execution.
  • Exceptional project management and organizational skills.
  • Ability to manage and report on a marketing budget.
Enterprise Engineering Inc. (EEI) logo

Enterprise Engineering Inc. (EEI)

Founded in 1995, Enterprise Engineering, Inc. (EEI) is an industry-leading IT consulting services firm serving the world’s largest Financial Institutions, Wealth Managers & Health Care providers. EEI is recognized as a Trusted Advisor to CIOs, CEOs, COOs & Senior IT management. As an innovative & well-established leader in Open Banking, EEI drives efforts within the FinTech community to connect the entire financial services ecosystem. EEI is known for being collaborative, outcome-driven & client-focused with a reputation for quality, reliability, ethics & innovation. By blending our broad range of IT services, EEI creates award winning solutions that meet & exceed client expectations. These solutions enable our clients to be leaders within their respective industries. Our focuses include:Strategy & Advisory•Application Modernization for Digital & Cloud Transformation•Performance Engineering & Optimization•Agile LeadershipFinancial Data Management•Open Banking Readiness•Big Data & Enterprise Data Solutions•BI & AnalyticsIndustry & Technology Specialization•Financial Industry Subject Matter Expertise•HealthCare Industry Subject Matter Expertise •Tailored Staffing SolutionsEEI was recently named one of the “20 Most Promising Big Data Solutions” by CIO Review & “Best Global Financial Solutions Provider of the Year” by M & A Today Global Awards. We were also named a “Leading Provider of Financial Services Technology Solutions” by Wealth & Finance, “Best Financial Services Software Developers” from Technology Innovator Awards & the “Most Innovative in Wealth Management” from Wealth & Finance International. These awards are in addition to several collected over the course of 25 years & counting. EEI’s principal executive office is located at 115 Broadway, 7th Floor, New York, New York, 10006. (212) 344-2000

Founded in 1995
New York, New York, USA
61 employees (4 in marketing)

Salaries

Marketing Manager median pay in the United States

$88K/yr

Most pay falls between $75K and $105K. Based on 1,198 salaries.

See all Enterprise Engineering Inc. (EEI) salaries

Marketing Team

Marketing Team Size
1 (2% of company)
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1K
Traffic Source Mix
Search
33.8%
Direct
43.5%
Referral
10.8%
Social
11.1%
Paid
0.8%

Headcount Trend

Current headcount: ~62
Enterprise Engineering Inc. (EEI) logo

Marketing Manager

Enterprise Engineering Inc. (EEI) · New York City, NY · On-site