Marketing Manager - Eataly Houston (New Store Opening!) at Eataly North America | Houston, TX | $75K/yr – $80K/yr

Marketing Manager - Eataly Houston (New Store Opening!)

Houston, TX (On-site)

$75K/yr – $80K/yrMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the local marketing engine for a premier food brand, aligning store, events, and corporate programs to drive traffic and sales. Own events calendars, signage, and social content while managing an in-store events team and partner relationships to fuel activation and weekly performance reviews.

Store-level ownership: execute national programs locally, with budget and timeline discipline.
Events and promotions: plan, run, and promote in-store, off-site, and public events with cross-team collaboration.
Measurement and partnerships: track spend, report progress weekly, and manage relationships with chefs, partners, and authorities.

Job Description

Partners with Corporate Marketing and Store Director to execute a comprehensive marketing strategy designed to drive awareness, traffic and sales
Collaborates with the corporate Marketing Team to understand the national marketing programs and develop related local marketing activities, in addition to store-specific initiatives and projects
Ensures the defined strategies and initiatives are correctly executed at the store level according to the agreed upon timelines, budgets and goals
Ensures in-store communication is up to standards and follows the brand guidelines
On occasion utilizes the tools and systems provided to produce in-store signage (i.e. events materials, campaign posters,..) and oversees in-store installations (signage, VM, etc)
On occasion produces store-related social media images when needed
Manages the store Events team: hires, assigns, schedules, trains, motivates, submits payroll and evaluates
Works with the Events Team, store teams and Corporate Marketing Team to define events calendar, plan and execute in-store, off-site, public and private events
Works with corporate Communications Team to ensure events and initiatives are properly promoted and communicated by providing needed details and content
Manages relationships with celebrity chefs, business partners, producers, local organizations and local authorities

Bachelor’s Degree in Business or Marketing preferred
2+ years of experience in marketing, with prior managerial experience
Experience in the food and beverage industry preferred
Availability to work onsite with a flexible schedule often including evenings, weekends and holidays
Ability to travel up to 10% of the time
Project management skills
Organizational and time management skills