Marketing Manager (Digital / Content)

USA (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own digital marketing and content engine to drive awareness and leads with data driven optimization and cross functional collaboration.

  • Digital Marketing & Content Ownership: Develop and execute strategy across websites, blogs, social, and channels to drive engagement.
  • Campaign Planning & Optimization: Plan, run, and optimize paid and organic campaigns with cross functional teams to hit lead targets.
  • Analytics & Reporting: Analyze performance, derive insights, and inform optimization and roadmap.

Job Description

Responsibilities

  • Develop and execute digital marketing and content strategies
  • Create, manage, and optimize content across websites, blogs, social media, and marketing channels
  • Plan and oversee digital advertising campaigns to increase brand awareness and lead generation
  • Analyze campaign performance and provide data-driven recommendations
  • Collaborate with sales, design, and product teams to achieve business objectives

Requirements

  • Experience in digital marketing, content marketing, or brand management
  • Knowledge of SEO, SEM, social media marketing, and marketing analytics tools
  • Strong communication, creativity, and project management skills
  • Ability to analyze data and optimize marketing performance
  • Experience with content creation and audience engagement strategies

Preferred

    Benefits

    • Competitive salary package
    • Flexible working environment
    • International career development opportunities
    • Exposure to innovative marketing projects and global campaigns
    • Friendly and collaborative company culture
    Africa of Our Dream Education Initiative (AODI) logo

    Africa of Our Dream Education Initiative (AODI)

    Building a new Africa would mean creating a society where individuals will be able to thrive and at least have access to the basic things of life. The goals of AODI is based on the premise that if we invest in health, education and opportunities as well as in the human capital, invariably we lay the foundation for sustained prosperity. To this end, the aims and objectives of AODI is summarily“Youth and women empowerment through education and capacity building.”The foundation shall pursue its objectives through four categories (Women empowerment, Youth empowerment, Access to quality education and Access to quality Medicare) bearing in mind the great quote by Joseph Addison. "Education is a companion which no misfortune can depress, no crime can destroy, no enemy can alienate, no despotism can enslave. At home, a friend, abroad, an introduction, in solitude a solace and in society an ornament. It chastens vice, it guides virtue, it gives at once grace and government to genius. Without it, what is man? A splendid slave, a reasoning savage." - Joseph AddisonWe are happy to work with any individual of cooperations whose interest matches our objectives. Please do reach out to us for partnerships.

    Founded in 2017
    NGA
    26 employees (5 in marketing)

    Traffic Signals

    Monthly Visitors
    771
    Traffic Source Mix
    Search
    41.1%
    Direct
    35.9%
    Referral
    13.2%
    Social
    5.4%
    Paid
    1.8%

    Headcount Trend

    Current headcount: ~26

    Marketing Team

    Marketing Team Size
    2 (8% of company)