Marketing Manager, Digital & AI Enablement

Lexington, KY

Salary Not AvailableMid Level6+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive digital marketing enablement and execution across EHI and its Affiliates to enable credible growth.

  • Own digital marketing enablement and execution across EHI and Affiliates.
  • Must-have: 6–8 years of hands-on marketing with digital campaigns, analytics, and vendor coordination.
  • Standout: Cross-functional collaboration with care leadership, philanthropy, and external partners to ensure compliant, scalable programs.

Job Description

Drive digital marketing enablement and execution across EHI and its Affiliates to enable credible growth.

  • The Marketing Manager, Digital & AI Enablement is a hands-on, execution-oriented marketing generalist responsible for creating, enabling and delivering digital marketing support across EHI and its Affiliates.
  • This role focuses on implementation, coordination, and optimization, partnering closely with hospice and palliative care leadership, philanthropy, and external vendors to ensure marketing efforts are effective, ethical, compliant, and scalable.
  • Provides foundational marketing enablement for EHI and its Affiliates, supporting credibility-based growth efforts through clear positioning, digital presence, and executive-level marketing assets.

Responsibilities

  • The Marketing Manager, Digital & AI Enablement is a hands-on, execution-oriented marketing generalist responsible for creating, enabling and delivering digital marketing support across EHI and its Affiliates.
  • This role focuses on implementation, coordination, and optimization, partnering closely with hospice and palliative care leadership, philanthropy, and external vendors to ensure marketing efforts are effective, ethical, compliant, and scalable.
  • Provides foundational marketing enablement for EHI and its Affiliates, supporting credibility-based growth efforts through clear positioning, digital presence, and executive-level marketing assets.

Requirements

  • 6-8 years of hands-on marketing experience, with an emphasis on digital marketing and campaigns, vendor navigation, analytics tools, and platform organization.
  • Practical fluency with AI tools.
  • Previous work experience in the nonprofit or healthcare sector.
  • Ability to communicate at all levels of organization and work well within a team environment in support of organizational objectives.
  • Excellent written and interpersonal communication skills.
  • Service excellence oriented with the ability to work well under pressure and navigate a corporate environment.
  • Strong attention to detail and accuracy, excellent organizational skills with ability to prioritize, coordinate and simultaneously maintain multiple projects with high level of quality and productivity.
  • Strong analytical and problem-solving skills.
Hosparus Health logo

Hosparus Health

Hosparus Health is a fully accredited, non-profit hospice and palliative care organization that provides medical care, grief counseling, pain management and much more for people facing serious and life-limiting illnesses in Kentucky and Indiana.We're the region's leading hospice care provider, serving 8,000 patients a year by helping them face end-of-life issues. We know that sometimes facing these issues can be hard, so we approach them with as much care and thought as any other milestone so they can enjoy the best quality of life possible.Our awesome team of health care professionals and volunteers provide pain and symptom control, medication management, personal care, counseling and spiritual care. Our services are provided wherever our patients call home, whether it be in a residence, nursing home, assisted living facility or hospital.If you or someone you know has lost a loved one, our Grief Counseling Center is a great place to receive bereavement services individually, with a group or your family.Interested in working for Hosparus Health? Check out or job postings and apply directly on our website by visiting www.hosparushealth.org.Hosparus Health is the right choice for patients and families who want to have the best quality of life for as long as possible.

Founded in 1978
Louisville, Kentucky, USA
459 employees