Marketing Manager - Defense & Intelligence (NORAM)

USA (Remote)

Salary Not AvailableSenior Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and drive partner and channel marketing programs to generate pipeline with NORAM partners, from alliances to resellers, while managing MDF, enabling sales, and running digital, content, and field activities.

  • Own partner marketing strategy, campaigns, and enablement materials
  • Coordinate with sales and partner teams to align on targets and programs
  • Lead events, content creation, and AI-enabled marketing to accelerate pipeline

Job Description

Responsibilities

  • Partner and Channel Marketing
  • Own co-marketing with Rocket.Chat's key partners in NORAM, including system integrators, resellers, and technology alliances serving defense and intelligence.
  • Identify opportunities for joint activities (campaigns, webinars, events, content, offers) and turn them into pipeline.
  • Build close relationships with partner marketing and sales teams to understand gaps and opportunities for pipeline creation.
  • Run a regular partner newsletter and keep partners up to date on product news, campaigns, and enablement materials.
  • Create partner and customer-facing materials such as collateral and presentations aligned with Rocket.Chat's value proposition.
  • Manage Market Development Funds by overseeing the allocation and use of MDF in line with joint marketing objectives.
  • Sales Enablement and Alignment
  • Stay very close to the sales team and keep a regular cadence with them to understand which accounts, programs, and personas they are targeting.
  • Adjust the marketing strategy and campaigns based on what sales and partners see in the field.

Requirements

  • 4+ years of B2B or B2G technology marketing, with a strong focus on channel and partner marketing in the defense and intelligence industry
  • Proven experience marketing to US defense, military and intelligence organizations, with a solid understanding of how they buy, who the key primes and integrators are, and the language operators and program offices use.
  • Proven track record running co-marketing programs with system integrators, resellers, or technology alliances that generated measurable pipeline.
  • Hands-on experience running paid campaigns on LinkedIn, Google, Reddit, and AI search.
  • Full-stack marketing skills across paid digital, social, content, email and newsletters, and events.
  • Practical, everyday use of AI tools for content, video, research, and campaign work.
  • Proficiency in marketing automation and sales tools (e.g., HubSpot, Apollo), CRM (e.g., Zoho), and analytics (e.g., Google Analytics).
  • Ability to write clear, mission-focused messaging for defense and intelligence buyers.
  • Turning our messaging into sales presentations, materials, content, and RFI and proposal responses.
  • Strong project management skills and the ability to run several initiatives at once with little supervision.

Preferred

  • US military veteran, prior service or civilian work in the DoD or Intelligence Community.
  • Active security clearance, or the ability to obtain one.
  • Experience marketing secure communications or other mission-critical technology.
  • Established relationships within the defense contractor and partner ecosystem.
  • Familiarity with defense procurement, contracting vehicles, and security and compliance requirements.
  • Experience creating or editing video content.
  • Soft Skills: Passion: Genuine enthusiasm for what you do and how it contributes to our company's mission; Dream: Proactively seek out opportunities and challenges to achieve extraordinary results. If you're someone who takes initiative and is always striving to improve, you'll fit right in; Own: Take ownership of your work, set high standards for yourself, and be accountable for outcomes, demonstrating a strong sense of responsibility and commitment; Trust: Recognizing the importance of trust and support and actively working towards a collaborative and inclusive workplace; Share: Communicating openly and transparently ensures clarity and honesty in interactions.

Benefits

  • Remote-First: Work remotely, as part of a distributed team.
  • Flexible Working Hours: Flexibility in how you organize your day.
  • Multicultural and Global Team: Work alongside team members in more than 15 countries.
  • Flexible PTO: Take the time you need to recharge.
  • Birthday Day-Off: Take your birthday off to celebrate.
  • Holidays and Vacation Days: Time to fully disconnect and rest.
  • Courses and Books Sponsorship: We support continuous learning and development.
  • Language Classes Benefit: Learn new languages and enhance your communication skills.
  • Stock Options: You're part of the company's success, and we want to share it with you.
  • Company Equipment: To help you work efficiently and comfortably.
Rocket.Chat logo

Rocket.Chat

4.3 Glassdoor

Rocket.Chat Secure CommsOS® is a communication platform that unifies messaging, voice, video, AI, and mission-critical applications—ensuring uncompromising security, compliance, and operational efficiency for governments, defense, and critical infrastructure organizations operating in high-stakes environments.

Founded in 2015
Wilmington, Delaware, USA
183 employees (30 in marketing)
1% recommend to a friend
1% CEO approval

Marketing Team

Marketing Team Size
23 (13% of company)
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$36.9M
Last Raise
$10M
Convertible Note

Funding History

  • May 2025
    Convertible Note
  • Sep 2023
    Series A • $10M
  • Feb 2021
    Series A • $19M

Traffic Signals

Monthly Visitors
242.7K
Monthly Google Ads Budget
$10.8K
Traffic Source Mix
Search
27.3%
Direct
54.2%
Referral
7.1%
Social
2.8%
Paid
1.2%

Headcount Trend

Current headcount: ~183

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