Responsibilities

• implementation and management of the CVB marketing plan to enhance Conroe's image as premier tourism destination
• Create and implement new marketing efforts that benefit the CVB and promote tourism
• direct and oversee planning, design, production of all CVB printed and electronic materials and web site
• actively foster relationships with local businesses and event planners that promote tourism
• support in the development of presentations and proposals as related to tourism attraction and retention

Requirements

• Bachelor's degree plus four years marketing experience, or eight years marketing experience
• Possession of a Valid Texas Class "C" driver license.
• Ability to clearly and effectively communicate both orally and in writing, including the ability to work with members of the media, pitch story ideas to travel writers, and work with social media influencers.
• Skilled in current computer software (Microsoft Office, Word, Excel, Access, Outlook, PowerPoint)
• Work-related physical demands: sedentary work and ability to exert up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly; includes feeling, hearing, mental acuity, repetitive motions, kneeling, lifting, reaching, speaking, listening, visual acuity, and walking.

Preferred

• Tourism Destination Marketer (TDM) and/or Certified Tourism Executive (CTE) designation(s) preferred or ability to begin certifications within 1st year of employment
• Knowledge of principles and practices of all aspects of marketing - including social media, ad placement, website development, and working with the press, etc preferred
• CMS platform such as Simpleview preferred

Benefits

• The City of Conroe offers great benefits such as medical, dental, vision and life insurance, retirement plan, employee assistance program, paid time off and free membership at the City's pool and recreation center facilities.