Marketing Manager

Southfield, MI (Hybrid)

$60K/yr – $70K/yrMid Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own marketing operations and cross-functional campaigns at a nonprofit BBB, focusing on program delivery, team coordination, and platform modernization to boost reach and impact.

  • Coordinate day-to-day operations and project workflows to drive timely marketing outcomes.
  • Lead cross-department campaigns across digital, social, email, events, and traditional channels.
  • Oversee the department wide PM platform and performance tracking to improve results.

Job Description

Responsibilities

  • Manage day-to-day marketing operations, priorities, and project workflows.
  • Supervise and support marketing and public relations team members.
  • Lead implementation of a department-wide project management platform.
  • Coordinate and execute integrated marketing campaigns across digital, social, email, events, and traditional channels.
  • Support advertising, lead generation, retention, sponsorship, and community engagement initiatives.
  • Collaborate with internal departments to support organizational goals and strategic initiatives.
  • Monitor campaign performance and identify opportunities for improvement.
  • Help expand BBB's reach through innovative marketing strategies and emerging technologies, including AI.

Requirements

  • Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
  • Minimum of five years of progressive marketing experience.
  • Experience developing and executing integrated marketing campaigns.
  • Experience managing multiple projects and competing priorities simultaneously.
  • Strong project management, organizational, and problem-solving skills.
  • Excellent written, verbal, and presentation skills.
  • Proficiency with Microsoft 365, including PowerPoint, Teams, and SharePoint.
  • Strong interpersonal skills with the ability to work effectively across departments and with external stakeholders.

Preferred

  • Leadership or team management experience.
  • Experience managing Meta and Google advertising campaigns.
  • Experience managing advertising budgets and vendor relationships.
  • Experience supporting lead generation, customer retention, membership growth, or business development initiatives.
  • Experience using project management platforms such as Monday.com, Microsoft Planner, or similar tools.
  • Experience managing social media channels for business or nonprofit organizations, including LinkedIn, Facebook, Instagram, and YouTube.
  • Experience with email marketing platforms, marketing automation tools, CRM systems, content management systems, and marketing analytics tools.
  • Experience working in a nonprofit, association, chamber, membership, or mission-driven organization.