Responsibilities

• Leads and collaborates with the marketing team to develop and execute C&I marketing plans and campaigns.
• Develops and implements marketing strategies for B2B EE/EV/ADR initiatives.
• Develops and coordinates targeted outreach and engagement plans to increase awareness of EE/EV/ADR solutions and enhance customer interaction.
• Develops marketing strategies and campaigns designed to drive customer participation and achieve business and program objectives.
• Works with internal stakeholders, business and sales management, and external partners to identify customer needs, develop marketing opportunities, and execute integrated campaigns.
• Coordinates with internal and external partners, including copywriters, graphic designers, photographers, advertising agencies, and other vendors.
• Ensures alignment of key marketing strategies with overall business objectives, brand standards, and customer needs.
• Develops and supervises marketing plans, ensuring they meet performance goals, budgets, and timelines.
• Leads marketing partnerships and events, managing execution for conferences, sponsorships, trade associations, and other customer engagement opportunities.
• Supervises the writing and editing process of multi-year business plans related to C&I program initiatives.

Requirements

• Bachelor’s degree in Marketing or related discipline or equivalent experience.

Benefits

• Eversource offers a competitive total rewards program. Check out our careers site for an overview of our benefits programs. Salary is commensurate with your experience. This position is eligible for a potential incentive.