About Ascendion

About Ascendion

Ascendion is an AI-native software engineering disruptor helping businesses innovate faster, smarter, and with greater impact. We partner with enterprise clients across North America, the UK, Europe, and APAC to solve complex challenges in data, experience design, software product engineering, and workforce transformation. Powered by expert engineers, thousands of AI agents, and our Engineering to the Power of AI (EngineeringAI) method, we deliver measurable outcomes that build trust, unlock value, and accelerate growth.
Learn more at  https://ascendion.com/.

Engineering to the Power of AI™, AAVA™, Engineering^AI, Engineering to Elevate Life™, Enterprise Platforms^AI, Data & Insights^AI, Experience^AI, GCC^AI, Operations^AI, Platform Engineering^AI, Product^AI, and Quality Engineering^AIare trademarks or service marks of Ascendion^®. AAVA™ is pending registration. Unauthorized use is strictly prohibited.

Ascendion | Engineering to elevate life

We have a culture built on opportunity, inclusion, and a spirit of partnership. Come, change the world with us:

• Build the coolest tech for the world’s leading brands
• Solve complex problems - and learn new skills
• Experience the power of transforming digital engineering for Fortune 500 clients
• Master your craft with leading training programs and hands-on experience

Experience a community of change makers!

Join a culture of high-performing innovators with endless ideas and a passion for tech. Our culture is the fabric of our company, and it is what makes us unique and diverse. The way we share ideas, learning, experiences, successes, and joy allows everyone to be their best at Ascendion.

About Ascendion :

Ascendion is a full service digital engineering solutions company. We make and manage software platforms and products that power growth and deliver captivating experiences to consumers and employees. Our engineering, cloud, data, experience design, and talent solution capabilities accelerate transformation and impact for enterprise clients. Headquartered in New Jersey, our workforce of 6,000+ Ascenders delivers solutions from around the globe. Ascendion is built differently to engineer the next.

Ascendion | Engineering to elevate life

• We have a culture built on opportunity, inclusion, and a spirit of partnership. Come, change the world with us:
• Build the coolest tech for the world’s leading brands
• Solve complex problems - and learn new skills
• Experience the power of transforming digital engineering for Fortune 500 clients
• Master your craft with leading training programs and hands-on experience
• Experience a community of change makers
• Join a culture of high-performing innovators with endless ideas and a passion for tech. Our culture is the fabric of our company, and it is what makes us unique and diverse. The way we share ideas, learning, experiences, successes, and joy allows everyone to be their best at Ascendion.

Title: Marketing Manager

Location: 100% remote

Summary:

• Client is seeking a Product Marketing Manager, Subscriptions to lead the strategy, growth, and commercialization of Client's subscription business, including Realms, Realms Plus, Marketplace Pass, and future offerings.
• This role will drive subscriber acquisition, engagement, retention, and business growth through strategic marketing, go-to-market leadership, and cross-functional partnership.
• As the primary marketing partner to the subscriptions product team, this role will help shape product strategy, launch new offerings, and develop innovative promotions and growth tactics.
• They will also act as the franchise SME for subscriptions, ensuring Client's subscription products are integrated into key campaigns, game updates, and player experiences.
• Success in this role means making subscriptions a meaningful driver of player engagement and business growth.
• This leader will influence the future of Client subscriptions, grow adoption and retention, and ensure subscription experiences are woven throughout the Client ecosystem.

Subscription Strategy & Business Growth:

• Help define and execute growth strategies for Client's subscription portfolio, including Realms, Realms Plus, Marketplace Pass, and future offerings.
• Analyze customer, market, and business insights to identify opportunities that improve acquisition, engagement, retention, and subscriber lifetime value.
• Partner with business and product stakeholders to influence subscription strategy and future investments.

Product Marketing Leadership:

• Serve as the primary marketing partner to the subscriptions product team, helping shape product roadmaps, customer experiences, value propositions, and launch strategies.
• Bring customer, market, and competitive insights into product planning to help influence future subscription offerings and experiences.
• Act as the marketing lead for the subscriptions business across key stakeholder groups.

Go-to-Market & Launch Excellence:

• Lead go-to-market planning and execution for new subscription products, benefits, features, and business initiatives.
• Develop positioning, messaging, launch strategies, and marketing plans that drive awareness, trial, and adoption.
• Partner with analytics, lifecycle marketing, and business teams to measure performance and identify opportunities to optimize conversion and retention.

Franchise Integration & Subscription Advocacy:

• Act as the subject matter expert for subscriptions across Client marketing efforts, ensuring subscription offerings are integrated into major game drops, seasonal campaigns, retail moments, creator initiatives, and franchise activations.
• Identify opportunities to position subscriptions as a core driver of player value, engagement, and community participation across the Client ecosystem.

Cross-Channel Growth & Execution:

• Work closely with Affiliate Marketing, Product Lifecycle Marketing (PLM), Paid Media, and broader growth teams to develop and execute subscription acquisition, engagement, and retention strategies.
• Help define channel strategies, promotional plans, and activation frameworks that maximize subscription growth and business impact.

Required Qualifications:

• 5+ years of experience in product marketing, growth marketing, lifecycle marketing, subscriptions marketing, or related marketing disciplines.
• Experience developing and executing go-to-market strategies for consumer products, digital services, subscription businesses, or recurring revenue offerings.
• Experience managing cross-functional projects and collaborating with stakeholders across product, marketing, analytics, and business teams.
• Excellent communication, presentation, and project management skills.

Preferred Qualifications:

• Experience marketing subscription products, membership programs, digital commerce offerings, or recurring revenue businesses.
• Experience working with affiliate marketing, paid media, CRM/lifecycle marketing, or growth marketing channels.
• Experience in gaming, entertainment, creator platforms, digital marketplaces, or consumer technology.
• Knowledge of Client and passion for gaming, online communities, and player engagement.

Explain a typical day in the role:

• Leading subscriptions marketing strategy by meeting with product owners, developing strategies and managing execution.
• This role would be 50-60% meetings, and the remaining heads down.

Top 3 Must-Have HARD Skills & years of experience for each:

• Experience in Subscription Marketing 5+ years
• Experience developing and executing go-to-market strategies for consumer products, digital services, subscription businesses, or recurring revenue offerings. 5+ years
• Experience managing cross-functional projects and collaborating with stakeholders across product, marketing, analytics, and business teams. 5+ years
• Excellent communication, presentation, and project management skills. 5+ years

Thanks

Salary Range:$90,000 - $1,00,000 Annually -Factors that may affect pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.

Benefits:The Company offers the following benefits for this position, subject to applicable eligibility requirements: [medical insurance] [dental insurance] [vision insurance] [401(k) retirement plan] [long-term disability insurance [short-term disability insurance] [5 personal days accrued each calendar year. The Paid time off benefits meet the paid sick and safe time laws that pertain to the City/ State] [10-15 days of paid vacation time] [6 paid holidays and 1 floating holiday per calendar year]

 Want to change the world? Let us know.

Tell us about your experiences, education, and ambitions. Bring your knowledge, unique viewpoint, and creativity to the table. Let’s talk!